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#BestofFSCBlog : How To Write A Killer Cover Letter: 6 Fresh Strategies For The New Normal. A MUst REAd!

August 23, 2020/in First Sun Blog/by First Sun Team

@With 28 million Americans receiving some form of unemployment compensation right now, job seekers are facing a difficult economic climate. It appears the $1200 stimulus check isn’t going to materialize in the immediate future, and only three states have agreed to $400 in extra unemployment benefits. So, if. you are out of work in Montana, Kentucky or West Virginia: Congratulations. You’re getting some good news that most Americans won’t receive. Meanwhile, the need to find meaningful work has never been greater.

That’s why it’s crucial to concentrate on a killer cover letter. Some may say that a cover letter is a thing of the past – because your resumé speaks for itself. But the fact is, your resumé can’t talk, or write, and your LinkedIn profile is never the whole story. That’s why it’s a good idea for you to get going on the number one tool you need in the new normal: a killer cover letter.

1- Cut the Cake – my writing coach turned me on to the work of Jack Grapes. His book, Method Writing, talks about how you have to cut out the “birthday cake” if you want your message to be clear. In Grapes’ world of words, “birthday cake” is the extra stuff you don’t need in any sentence or phrase. Are you ready to skip dessert?

Look at all the adjectives and extras you’ve got in your cover letter: “As a dedicated self-starter, I know I can handle multitasking while staying professional.” What happens if you cut out the birthday cake at the front and the back? It’s counter-intuitive, but sometimes what you leave out actually makes your writing stronger, not weaker. Because the simplest message is the strongest: “I know I can handle multi-tasking. And here’s why….”

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What Skill Sets Do You have to be ‘Sharpened’ ?

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2- But Don’t Stop with Why – does your cover letter contain the word “because”? This critical word can transform a sentence from the commonplace into the compelling. Example: “As a manager, it was my job to know everything about the restaurant, from health code violations to the ingredients of all the dishes.” Add a dash of because – does it get a little tastier? “Because I had to handle everything from health code violations to the ingredients of all the dishes, I understand the importance of delivering on the details.

Because of my work with 30 or more employees on any given night, I learned how to communicate across generations. It’s because of this experience that I know I can help you in the following ways…” Don’t stop with why – it’s not enough. Not only is “because” the classic answer to any “why” question. That single word can transform your story from a first-person history lesson into a powerful way to create service, value and impact.

3- Two for the Show – can you find an opportunity in your cover letter to include the words, “so that…”? These two words, like the word “because”, will help you to see the most valuable aspect of your cover letter (and the aspect that most amateurs dismiss): it ain’t all about you.

Your experience enables you to be of service, so that you can create impact for your future employer. Ask yourself, is your cover letter about the past, or about your potential? Two small words – so that – can point you in the direction of powerful service, possibility and opportunity. “I’ve studied finance so that I can create market analysis at a deeper level…” “I became a counselor so that I could help troubled teens get back into school…” I wrote those examples so that you would see what I’m saying…did it work?

4- Be That Thing – there are skills that your employer desires. Skills that perhaps you have developed in the restaurant industry. Or in retail. Travel. Tourism. Or some other market that has been punished in the coronavirus economy. Look beyond your title and see your skills. What is that thing – that one thing – that you can deliver? What’s that one thing that your employer wants and needs?

Take off the label (the job title) and you’ll see the thing that really matters. Write down a list of your skills – your talents. Write out a list of characteristics that your employer wants. See any synergies? These high-level skills transcend your role or your previous company. Can you tell a story around that thing – that high-level skill that everyone wants and needs? If you can, you’re on track to transition into a new role (and maybe even a new industry). For more ideas, you might want to discover how to tell a one-word story.

5- Seek to Serve – so many cover letters are written in the first person: I, me, my. Or, by extension, first person plural: we, us, our. A first person history isn’t compelling, it’s commonplace. “I did this, I did that, I bragged and I noticed you just fell asleep.” Top cover letters contain some verbal jujitsu that changes the conversation. What happens if you make the second person first? Second person, of course, is you. I’m not talking about you, dear reader. I mean the you that’s right in front of you: your potential hiring manager.

How does your cover letter focus on their needs? Here’s a quick example that combines several of the elements I’ve shared so far: “It’s because of my experience in one of Manhattan’s busiest restaurants that I understand the importance of follow-through. In managing a team of 30 and serving over 900 plates a night, I understand service, commitment and persistence. It’s because of my experience I can bring that kind of clarity to the contact tracing team, and to your organization – no matter how many deadlines I have to face.” Do you see the shift to second person?

6 From Conviction to Connection – does your cover letter reveal your passion, values and convictions? I’m not talking about declaring your religious beliefs or explaining how much you love your family. I’m talking about the professional skills that matter most to you. Skills like perseverance, creativity, innovation and communication. Knowing who you are is useful, but connecting your convictions to your career is priceless. That’s the place where work doesn’t feel like work anymore.

When conviction connects, your career is merely an extension of your values. Your identity. Your unique talents and abilities. When what you care about most becomes what you do on a daily basis, you’ve discovered a role that isn’t really work. It’s an opportunity for you to express who you are – and serve at the highest possible level. Does that sound impossible right now? Read on, MacDuff.

Today, we’re faced with the toughest job market in anyone’s lifetime. It’s easy to get discouraged, falling into the mindset that your convictions can’t be a career. That choices don’t exist for you. But, I ask you: Is that true? I don’t mean, true like ‘do you believe it’? I mean true, as in the law of gravity or the fact that water boils at 100 degrees centigrade?

What’s true is that opportunities are all around us, even in a punishing economy. Those opportunities belong to those who can pivot and reinvent in the new normal. There’s never just one job that you can do, no matter who you are. You have capabilities and skills that are untapped.

Because that’s how we are wired as human beings: resilience and reinvention are built into the system, like five fingers on a hand. We all have the ability to change, even though we may not always want to. Why not start small – with transforming your cover letter, and getting clear about the solutions you can provide?

Author: Chris WestfallContributor Careers

Forbes.com | August 22, 2020

#JobSearch : How to Effectively Brand Your Resume & Why It Matters.

June 26, 2020/in First Sun Blog/by First Sun Team

When writing an effective resume, demonstrating your personal brand is critical. Most executives have similar skills and achievements, so what can set you apart from the rest is the overall value you bring to the table. While your brand is what it is, you can tailor the message in your resume depending on the company you are targeting. This may mean one of your most important achievements at your current company shouldn’t go on your resume when applying for another company if it’s not relevant.

Companies today want to know what value you have to offer them specifically and here are some tips to help you show this clearly.

1- Utilize Keywords Effectively for SEO Purposes

You’ll have a hard time demonstrating your c-level personal branding if you don’t have a keyword-rich resume. Search Engine Optimizatio n (SEO) is critical in the landscape of job searching today to give your resume, LinkedIn profile, or anything else a chance of being discovered. The good news is an executive resume writer can help you incorporate appropriate keywords while also keeping your brand in mind.

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What Skill Sets Do You have to be ‘Sharpened’ ?

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2-Show Some Personality

A quality aspect of c-level personal branding is showing what you’re most passionate about and what you will bring to the table at your targeted company. You can show some personality in your resume without getting personal. For example, when you write about your leadership style and techniques, the reader can get a good idea of the type of person you are and how you work with others. Without this personality, your resume may look the same as the other hundreds of resumes that come across a recruiter’s desk.

3- Include Metrics When You Can

Another key to writing an effective resume is incorporating metrics, statistics, and numbers when they are appropriate and relate to the job you’re applying for. Don’t be shy about talking about these in your resume. Backing up your claims with actual numbers is powerful and can really hit home for a hiring manager when it relates to their company.

4- Only Show Relevant Information

The biggest mistake an executive resume writer always sees is when someone includes their past achievements that aren’t relevant to the job they’re applying for. Companies aren’t necessarily as concerned with what you’ve done in the past as they are with what you’ll do for them in the future. Don’t rely on the reader to make connections between the two. Your biggest accomplishment at a previous employer may not be beneficial at all to your future employer, so don’t include it if it’s not relevant.

C-level personal branding is what sets many executives apart from the rest. Executives often believe branding only happens during networking events. While this is true, your brand has to also be evident in your resume, cover letter, LinkedIn profile, and anywhere else. Once a hiring manager can clearly see what your overall brand is, you’ll have a better chance of landing the job.

FSC Career Blog Author: Ms. Erin Kennedy, MCD, CMRW, CPRW, CERW, CEMC, is a Certified Professional Resume Writer/Career Consultant, and the President of Professional Resume Services, named one of Forbes “Top 100 Career Websites”. Considered an influencer, she is consistently listed as a “Top Career Expert to Follow” on Twitter and LinkedIn.

FSC Career Blog | June 26, 2020

#JobSearch : Best Practices for a Job Seeker’s Cover Letter. Great Eight(8) Points Checklist.

April 12, 2020/in First Sun Blog/by First Sun Team

In this technology-based age, many companies are foregoing cover letters in the electronic uploads for digital resume storage, but some systems allow cover letters to be added separately.

Recruiters may review the cover letter for various reasons, but here are a few discriminators used to consider or to reject a candidate.

1- What positive things do recruiters want to see in cover letters? The ability to write an idea concisely, proper grammar, spelling, and punctuation demonstrate a well-rounded education. Aesthetic placement of type font, white space, centering (vertical and horizontal) demonstrates a technical skill to use word processing software and awareness of creating a professional look and feel.

It’s hard to address a ‘real human being’ in any HR department. A Boolean search might bring up a point of contact in the company on social sites (company website, LinkedIn, or Facebook). If your query and find an employee’s name, they may be willing to share an HR rep’s name and contact info. ‘Dear sir or madam,’ is the professional alternative, if you can’t find any names.

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What Skill Sets do You have to be ‘Sharpened’ ?

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2- Cover letters should be one page – no more – with one-inch margins and 11 or 12-point type font (Arial or Times New Roman). If you can’t get the message across in three paragraphs, it’s too wordy. The contents of a cover letter should be concise and within those three paragraphs. A well-written paragraph has at least three sentences. Don’t start sentences or paragraphs with prepositions (e.g., and, but, because, etc.).

Recruiters prefer resumes and cover letters uploaded into Automated Tracking Systems (ATS) resume databases or may ask for an e-mailed resume. Copy and paste it within the body of the email, but place it after your signature line. You should have a very short notification, e.g., “Per request, please find my cover letter and resume after my signature for your consideration.” Computer viruses make recruiters nervous about attachments. Recruiters would rather have an opportunity to scroll down for information versus opening documents to save time and effort.

3- The first paragraph emphasizes the applicant’s interest in the company. Explain why you are targeting the employer and the job title. ‘Name drop’ a mutual contact if you have that advantage. “I am applying for the Whiffle Ball hole-driller position because your company’s reputation is stellar in the junior-league baseball industry for making the highest quality play equipment. Your emphasis on quality makes my skills as a driller a good match for (name of company)’s strategic objectives noted on your website.” This shows the applicant has performed research and shows the ability to communicate a point effectively.

4- Name-dropping might be impolite in some circles, but for job shopping, it might get your foot in the door. Mention a common contact to attract the attention of the recruiter. “Joe Bob, Pellet Supervisor in your molding plant, suggested my candidacy for this position.” Additionally, some companies provide incentives such as cash bonuses for employees, so this gives the recruiter documentation of the referral.

The cover letter is not your resume – provide a few salient points of interest in the second paragraph not already explained in the resume. “A recent trip to the Congo provided valuable experience in creating Whiffle Ball leagues for schools in a district with three different languages. This experience has enriched my capability to use diverse communications skills to ensure your company has effective methods of obtaining customer suggestions for where Whiffle holes are drilled in the balls. This explains the gap in employment for the summer of YYY and the change in my career from nursing hamster pups to drilling Whiffle balls.”

5- The third paragraph should emphasize availability and refer to attached (or uploaded) resume and availability for interviewing (either telephonically or in person), accompanied by phone and e-mail information. The applicant’s return address is already in the resume – don’t waste precious text or white space on repeat information.

6- The cover letter is not a place to try sarcastic or witty humor. With no context or visible body language, the attempt at humor may backfire. Write professionally. Emphasize what you can do for the employer versus asking them to do you a favor. Try to avoid using the word ‘I’ in the cover letter – it is, but it is not about you – it is about the company’s need to find a qualified candidate for a position.

7- Even English professors can misspell words or get a comma in the wrong place. Send the cover letter through the grammar and spell check several times and then read the letter out loud to a peer to ensure it makes sense. Just because a word is spelled correctly, doesn’t mean it’s correctly used (e.g., granite = granted, fast paste = fast-paced). Get an unbiased outsider to proof the letter, a teacher, mentor, or a student in AP courses to check the spelling. Look for sample letters on the Internet to compare.

8- The final piece of your cover letter is your signature. If you have your address on the resume and telephone number and/or email address in the third paragraph, all that is needed is a full name under a ‘wet’ signature. Applicants can scan a copy of their signature and insert the graphic to look like a real signature, which enables them to send the letter digitally without further scanning.

FSC Career Blog Author: Ms. Dawn Boyer, Ph.D., owner of D. Boyer Consulting – provides resume writing, social media management, and print-on-demand author coaching and consulting. Reach her at: Dawn.Boyer@DBoyerConsulting.com or http://dboyerconsulting.com.

FSC Career Blog | April 12, 2020

Get Beyond the Pile: Three Ways Your Cover Letter is Hurting Your Chance for a New Job.

March 4, 2020/in First Sun Blog/by First Sun Team

For many people, sending a resume is one thing. Then, when you read the job posting and it asks for a cover letter, you just kind of put one together and hope for the best.

Rather than doing this, it’s better to take some time on this document. Putting time in on the front-end will save you time and effort for each future job opportunity. However, even though you think you have a top-notch cover letter, here are three cover letter mistakes that I consistently see from clients that really hurt their chances of landing that job interview.

Your cover letter format is different than your resume format. The fonts are different, headings don’t match, and the consistency just isn’t there. When the formats don’t align, it looks like you are not consistent with anything. This is your first impression and shows that you don’t have attention to details. Instead, copy and paste your heading from the resume to the cover letter file and ensure fonts, colors (if used), and formatting is the same. This shows cohesion, organization, and alignment with your documents.

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(Want more tips? Download our TOP 5 Resume Tips to GET THE INTERVIEW in Today’s Competitive Job Market. Click HERE to access the free download NOW!)

You addressed the cover letter “To Whom It May Concern.” I like to think of this as the ultimate deal-breaker. If you can’t take the time to find out the appropriate contact person or even just say, “Dear Human Resources Manager,” then you are not worth calling in for an interview. That may sound harsh, but hiring managers need to find an easy way to weed people out and this is one of the easiest. To Whom It May Concern or Dear Sir or Madam are old-fashioned and tired phrases that shouldn’t be used in today’s job market.

Every paragraph starts with the word “I.” After you write your cover letter, quickly scan the left margin and count the number of times you used the word “I.” If it’s more than twice, then you need to rewrite some of the verbiages. Remember—it’s all about the employer—not you. By starting with the word “I,” you are making it about yourself. Use the you-attitude and think of what you can do for the company and how your skills will help them. Mention things like “your company,” “your needs,” “your unique vision,” etc.

Remember that the cover letter is one of the first items that an HR Leader(recruiter) reads. Make a great first impression so they are interested enough to keep reading and find out more about your skill-set and how you can successfully impact the organization.

FSC Guest Author: Dr. Heather Rothbauer-Wanish has a BBA in management from the University of Wisconsin-Eau Claire, an MBA from Lakeland College, and a Ph.D. in Organization and Management from Capella University. She LOVES helping people position themselves for today’s job market. She can help boost your confidence by creating a resume that helps you land your DREAM JOB. Visit her website @ https://www.feather-communications.com

FSC Career Blog | March 4, 2020 | FSC Guest Author, by Heather Rothbauer-Wanish, Freelance Writer

How to End the Perfect Cover Letter. The Truth is, the Cover Letter is the Only Piece the Recruiter will Read.

January 24, 2020/in First Sun Blog/by First Sun Team

You’ve written an amazing intro and compelling body copy that perfectly highlights your achievements, but you’re having a hard time making it through the final stretch — “How in the world do I end this cover letter?” you might be thinking to yourself. The truth is, closing a cover letter is a difficult task for many job seekers. There’s a lot of pressure because, sometimes, the cover letter is the only piece the recruiter will read.

If you want to land an interview with your cover letter, you don’t want to sound vague or wishy-washy. Your cover letter should illustrate why you are the best fit and how you will help the company or organization reach success. However, when writing the closing paragraph of your cover letter, it’s easy to have a passive voice, because you don’t want to appear overconfident. For example, if you say, “I look forward to hearing from you,” that’s great — but that alone doesn’t seal the deal. The closing paragraph of your cover letter must be one of the strongest elements because it is the last impression you leave in the reader’s mind.

Here are five phrases to include in the final paragraph of your cover letter that will help you seal the deal for your next interview.

Examples for How to End a Cover Letter

1. “I am very excited to learn more about this opportunity and share how I will be a great fit for XYZ Corporation.”

Strong cover letter closings are enthusiastic and confident. You want the reader to have the impression you are truly passionate about the position and working for their company. This statement will also illustrate your ability to fit into the company culture and how your personality and work ethic is exactly what they’re looking for.

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2. “I believe this is a position where my passion for this industry will grow because of the XYZ opportunities you provide for your employees.”

It’s always a good idea to explain what you find attractive about working for the company and how you want to bring your passions to the table. By doing this, you can illustrate how much thought you dedicated to applying for the position and how much you care about becoming a part of the company.

3. “If I am offered this position, I will be ready to hit the ground running and help XYZ Company exceed its own expectations for success.”

By adding this piece to your conclusion, you will be able to add some flare and excitement to your cover letter. The reader will become intrigued by your enthusiasm to “hit the ground running.” Employers look for candidates who are prepared for the position and are easy to train. Therefore, this phrase will definitely raise some curiosity and the reader will want to discover what you have to offer for their company.

4. “I would appreciate the opportunity to meet with you to discuss how my qualifications will be beneficial to your organization’s success.”

Remember, you want to make it clear in your cover letter how the employer will benefit from your experience and qualifications. You want to also express how your goal is to help the organization succeed, not how the position will contribute to your personal success.

5. “I will call you next Tuesday to follow up on my application and arrange for an interview.”

The most essential part of your closing is your “call to action” statement. Remember, the purpose of your cover letter is to land an interview. Don’t end your cover letter saying you’ll hope to get in touch. Explain to the reader the exact day and how you will be contacting them. When you state you will be following up with the employer, make sure you do it!

Remember, the closing of your cover letter is the most important element that will help you land your next interview. By crafting a strong, confident and enthusiastic closing paragraph, you will leave the reader feeling like you would be the best candidate for the position.

GlassDoor.com | August 5, 2019 | Posted by Heather Huhman

#CareerAdvice – #JobSearch – 5 Seemingly Insignificant Actions that Will Make You a More Attractive Hire. Great Read!

July 17, 2019/in First Sun Blog/by First Sun Team

According to data from Glassdoor, the average corporate job opening attracts 250 résumés, out of which a maximum of six, or just 2.4 percent of those who applied, are called for an interview. When applying for a job, the odds are simply stacked against you.

There are some simple, seemingly insignificant actions that you can take to improve your job prospects, however. Below are five such actions.

1. Don’t Take Your Cover Letter for Granted: Improve it With the Following Tips Instead.

Your cover letter is your opportunity to make a first impression, and in some cases it can be more important than your résumé. In fact, according to a particular source, most companies first screen resumes with talent management software before a human looks at it; these talent management software often weed out up to 50 percent of applications.

Often, spending a few extra minutes on your cover letter can mean the difference between getting hired or not.

The following tips will help make your cover letter a lot more effective:

Avoid using cliches and unnatural phrases in your cover letter.
Keep your cover letter short and simple; you want your cover letter to be no longer than a page; ideally about four paragraphs.
Use your cover letter to show that you understand the organization’s needs and can play a key role; it should be about the organization and not you. You want to steer clear of using a lot of “I”.
Carefully review and edit your cover letter to avoid mistakes or typographical errors — this is very important since your cover letter is often your first impression; in fact, typos in résumés is the number one reasonemployers automatically dismiss a candidate for consideration, with 61 percent of employers dismissing a candidate just because of this.
Don’t make your cover letter a repeat of your résumé; instead, use it as an opportunity to highlight your top selling points and address possible discrepancies in your résumé(such as an employment gap, for example).

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2. Get Certified

There are many benefits to getting certified: a report by Monster found that getting certified can result in an average pay increase of between 25 to 75 percent. Glassdoor’s interview of recruiters and HR professionals also found that the right certifications can increase a candidate’s odds of getting hired.

If you are yet to be certified, it might be a good idea to get a certification to improve your job prospects and employability.

If you’re a network administrator, you can get the Cisco Certified Network Associate (CCNA), Cisco Certified Network Professional (CCNP), or Cisco Certified Internetwork Expert (CCIE) certification.
If you work in construction or any building-related work, you can get the LEED Accredited Professional certification.
If you work in accounting or finance, you can get a Certified Public Accountant (CPA) or a Chartered Financial Analyst (CFA) certification.
If you work as a graphic designer you can get the Adobe Certified Associate (ACA) certification.
If you work in project management you can get the Project Management Professional (PMP) certification.

Regardless of your industry, there is most certainly a certification you can get to increase perception of your value and improve your employability.

3. Highlight Your Accomplishments in a Very Clear and Specific Manner

While many job seekers tend to obsess over their GPA or degree (or lack of) when working on their résumés, recruiters tend to prefer to read more about your accomplishments in similar roles to get a feel for how much of a difference you can make in the organization.

You want to go beyond just listing accomplishments. Instead, you want to list your accomplishments in a clear and specific way.

Examples:

Saying: “Achieved annual customer growth rate of 30 percent by supervising the marketing team” is much more effective than simply saying “Helped improve growth rate.”
Saying: “Boosted profitability by helping negotiate a reduction in fees with partners and working on an algorithm to help improve customers’ average order value” is a lot more effective than simply saying “increased profitability.”

4. Create a Personal Website or Blog and Highlight It When Necessary

Having a personal website, or blog, might appear insignificant or irrelevant to your getting hired, but it could be one of the single most important actions you can take.

In fact, according to a study, hiring managers are more impressed by a candidate’s personal website than any other personal branding tool — with 56 percent of hiring managers preferring it. Yet, just 7 percent of job seekers have a personal website.

Examples abound of people who have landed their dream jobs thanks to a personal website:

When Meg Dickey-Kurdziolek was laid off, it was having a personal website and portfolio that actually helped her get hired. During interviews, she realized that recruiters were really paying attention to her website and portfolio because they asked questions about projects that were featured in her portfolio during interviews, and that helped her stand out.
A personal website also contributed greatly to Benjamin Felix getting a finance job at PWL Capital. Even though Felix didn’t include his website in his résumé, it was brought up during his interview. Apparently, recruiters at PWL Capital came across Felix’s website when they searched for him on Google, and the fact that he had a personal website helped him standout.
For Mark Scott, who is now VP of corporate communications at eVestment, having a personal website also played a key role in his getting hired at the organization; he was able to direct the recruiter to his personal website during the initial interview to showcase his experience, and that helped him stand out and land the job.

Setting up a website also doesn’t have to be complicated or cost an arm and a leg: WordPress is free, and as indicated by this review, you can have your website hosted and accessible for less than the cost of a cup of coffee. Making your website enhance your employability goes beyond just having a website, though. What matters is that your website does the following:

Showcase your skills and experience: Show potential employers what you can do rather than tell.
Include enough background information to make it easy to make a decision about hiring you; Ideally, you want to make it easy to access relevant information about you all in one place. So your website should link to your social profiles (such as LinkedIn) and other relevant online presence as well.
Highlight relevant social proof in your industry; This includes media features and interviews, awards, and conferences you’ve been invited to.

5. Work on Your Follow Up Game

As I indicated in my last piece, research by Robert Half found that pretty much all hiring managers expect — and encourage — candidates to follow up after sending in an application. This is especially critical when you consider that the odds are stacked against you: the average job opening will get about 250 applications, and many of these applicants won’t follow up after submitting their application.

Following up is the one way to give yourself an edge in the sea of applications your employer is likely to be inundated with. Following up puts you ahead of the pack; while it is unlikely that a recruiter remembers each of 250 candidates that applied for a job, you can be sure that the candidate that followed up a few times will stand out.

Conclusion

As the employment landscape gets more competitive, it is important to work on making yourself more employable; often, all it takes are actions that require just a few minutes of your time. The above are five such actions. While they might appear initially insignificant, they can make a whole lot of difference in your getting hired.

GlassDoor.com | July 15, 2019 | Posted by Jane Eldrich

#BestofFSCBlog : Over 300K+ Reads! One Stop #JobSearch Read- How to Get a Job. Tons of Articles/Links!

May 29, 2019/in First Sun Blog/by First Sun Team

We’d like to deliver you some very good news: a job search doesn’t have to be tough, and neither does landing a new job—if you know exactly how to get a job, that is.

Some job seekers, for example, don’t realize that a handwritten thank you notesent post-interview can clinch the job deal, while others have never heard of applicant tracking systems—technology that reads resumes and chucks those that are missing job description keywords in the trash. But with this insider information, you can defy the odds and land your dream job—all while making it look oh-so-easy.

Here are 13 pieces of advice that will strengthen your job search and help you get a job that fits your life.

GUIDE OVERVIEW

How to Get a Job #1. Pay attention to your social media presence.

Recruiters and hiring managers will be looking at your resume, of course—but they also want to see complementary online content, too, such as your LinkedIn profile and online resume. In fact, one recruiter told Glassdoor she likes to see attachments, project work, videos, or blogs, too.

How to Get a Job #2. Highlight your transferable skills.

You want to show off why you’re right for a particular role. But you also want to make clear why you’re right for any role, we’ve heard recruiters say. So, when it comes to your resume and cover letter, focus on the skills and experience you have that would make you an ideal candidate anywhere. Then, in an interview, be ready to share how you’ll relay those skills in the new role.

How to Get a Job #3. Use your words.

And more specifically, use the right words. Applicant tracking systems scan resumes in search of keywords, and throw out any that don’t contain them before they have the chance to be seen by human eyes. So how can you game the tech? It’s easy. Read the job description for the job you’re applying—then see how those words stack up against similar job postings. Words that repeat across multiple listings belong on your resume—preferably at the top, as well as in context.

How to Get a Job #4. Tell a compelling story in your cover letter.

You don’t want to simply repeat what’s on your resume when you write your cover letter. Rather, you want to dig a little deeper, answering questions a potential employer might ask such as: what makes this company your go-to choice, and why is this company special to you? Answer the questions in as much detail as possible to stand out from the crowd.

How to Get a Job #5. Catch your resume mistakes.

It’s not enough to run a simple spell check on your resume. You’ll need to employ some special editing tactics—such as reading your resume backward and asking a friend to proofread for you—in order to catch every mistake on the page. There’s even editing software specifically for resumes. If you allow an error to sneak in, you are sending the employer an unintended and incorrect message that you are sloppy and don’t care about your work.

How to Get a Job #6. Prepare for an interview before you get it.

You won’t be caught off guard by an interview question if you’ve studied the common questions asked by recruiters and managers alike. Plus, knowing your responses in advance will keep you cool, calm, and collected during the interview—confidence any employer will be pleased to see.

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How to Get a Job #7. Dress for the job you want.

It’s not enough to slip out of sweatpants and put on something fancy. You have to dress for success and be comfortable in what you’re wearing. If you’re uncomfortable, you might lose some confidence in the interview. But if you look and feel good, you job savvy should easily shine through.

How to Get a Job #8. Show off your likable side.

An interview doesn’t have to be all business. In fact, applicants willing to show their personalities are received better by managers than people who remain tight-lipped during the interview. That’s because this manager could become your boss—and he or she wants to make sure you can get along well. Share your personality when answering questions and resist the urge to respond robotically.

How to Get a Job #9. Always send a thank-you note.

A recent study found that 86 percent of hiring managers said not sending a thank-you note shows lack of follow-through. So follow-up—and show off your manners—with a handwritten note on nice paper or even in an email. The point is to do it, and do it promptly; the medium doesn’t matter as much. In the note, thank your potential employer for his or her time, and be sure to share about something you learned during the interview. Why? Sharing the lesson shows you were paying attention to the employer, and you’re serious about the role.

How to Get a Job #10. Avoid getting too personal in interviews.

Turns out, some of the answers you think are appropriate to share—like your favorite childhood memory when asked question, “Tell me about yourself”—are actually a turnoff to recruiters, and in some cases, can cost you the job. So just like you’ll practice what to say in the interview, you should also research what not to say to a potential employer.

How to Get a Job #11. Don’t talk about money during an initial interview.

Bringing up any salary questions during an initial interview—especially a phone interview—is a big no-no, career experts say. Why? It’s simply not the appropriate time, because you haven’t made it far enough into the interview process. So save the money talk for a second or third interview, when it’s clear you’re taking steps toward landing the job.

How to Get a Job #12. Be proactive during the interview.

Rather than allow for the recruiter or hiring manager to ask you all of the questions, be confident and proactive during your time together. You’ve researched the company’s culture and mission on Glassdoor, and you’re looking for a job that fits your life. Therefore it’s important to dig deeper. If you ask questions about management style, professional development, performances measurements and team collaboration, you’ll show a potential employer you’re both an informed candidate and serious about the job.

How to Get a Job #13. Use social media to brand yourself.

Hopefully, you know by now that Facebook statuses that describe wild nights with friends can a turnoff to potential employers. But did you know that you can use social media to build a personal brand, making you more attractive to a hiring manager? One easy way to do just that is to expand from what’s on your resume—you can post pictures or summaries of projects you’ve worked on, include a short bio about your skills, or share articles that show you’re an expert in your industry.

How to Get a Job #14. Seal the deal by negotiating.

The final stage of getting a job is negotiating the package. While compensation often comes to mind first, remember that there are far more facets of the job that you can customize than you think. From benefits to work-from-home options, stock options to a travel stipend, there’s a lot on the table. Make a list of the things that are most important to you and that you’ll need to execute your job well. Be sure to check Know Your Worth to make sure their base salary offer is competitive with the market. Then, speak to your hiring manager and the recruiter about whether those needs can be fulfilled. These days, negotiating is an expected part of the job search process. Ask as many questions as you need and get the answers you need to make the best job decision for you.

Learn More!

Getting a job can feel like winning the lotto. However, with a few tips and tricks, getting job will have much better odds. Here are additional resources to help you on your path to finding a job that fits your life:

How to Write a Resume

How to Write A Cover Letter

The Ultimate Job Interview Preparation Guide

How to Prepare for a Behavioral Interview

50 Most Common Interview Questions

How to Negotiate Your Salary

How to Network

GlassDoor.com | May 29, 2019

#CareerAdvice : #ResumeWriting – How to Write a #Resume That Will Impress a Bot ( #AI )…Great REad!

April 1, 2019/in First Sun Blog/by First Sun Team

Getting hired used to mean writing a resume that stood out to the HR manager or recruiter assigned to thumb through them. Today, the gatekeeper is a machine as AI revolutionizes the hiring process. That means the way you write your resume has changed, too.

“AI is handling processes that used to take an enormous amount of time away from engaging with the talent pool,” says Jon Christiansen, PhD, chief intelligence officer of the marketing research firm Sparks Research. “HR managers don’t have to sift through hundreds of resumes, and they can get into their real expertise of recruiting and placing the right talent.”

While this is good news for the HR department, it adds a new challenge for candidates, says Arran Stewart chief visionary officer and co-founder of Job.com, a recruiting platform.

“AI has made the resume writing process far more competitive as it now requires emphasis on personalizing the document for the job in question rather than submitting a generic resume for a myriad of vacancies,” he says. “Where recruiters and hiring managers are able to read between the lines and find the relevance of any skill or accomplishment on your resume to the open positions they have, AI is only concerned with how closely your resume matches with the skills it’s been asked to look for in the job you applied to.”

Get past the bot and in front of the HR manager by doing these six things:

1. WRITE A NEW RESUME FOR EVERY JOB

The ability to blast out one version of a resume and get nibbles is over. Now you have to write a resume that speaks to the job description.

“The job description contains several clues about what the machine is looking for,” says Christiansen. “It’s saying, ‘Here are the knowledge skills I’m looking for, and here’s background I’m looking for.’ Look at the tags, keywords, and streams of text; that’s where you should get started.”

Apply the language to the resume you submit to the job in question, says Stewart. “AI is looking for singular relevance to the role they’re searching for, so including job-specific language is a must if you want to make it to the shortlist,” he says. “It might be slightly more work, but no different than say having different cover letters ready for each position.”

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2. USE EASY TO UNDERSTAND JOB TITLES

Some companies like to assign creative job titles, like Branding Guru or Planning Expert, but including them on your resume might get you passed over by the machine.

“It’s cool for culture, but that’s not the tags the machine is looking for,” says Christiansen. “If the job description says they’re looking for a marketing manager or product manger, that’s the tag it’s going to look for.”

Christiansen suggests going to the Bureau of Labor Statistics or O-NETand searching standard job titles. “If you can’t find your job title, it’s probably not going to be picked up and tagged during the machine screening,” he says.

Also consider the job progression, adds Stewart. “AI isn’t at the point of a mass scale predictive, so if you’re applying for a job that is senior to your current role as a logical next step in your career, AI won’t make the connection that it is the logical next step,” he says. “If your experience and skills make you seem underqualified, you should write in aspirational terms about your skills and accomplishments. That way the system views you as ready to take on the added challenge.”

3. RESIST THE URGE TO BE CREATIVE

Machines don’t judge you by the font you choose. If you have a font that can’t be read by most word processors, you might get spit out.

“Any font that isn’t within the Microsoft Word platform might not be able to be read,” says Christiansen. “Sometimes using a PDF format might work, but it’s not worth the risk.”

And don’t add graphics. Tables or images might look good, but again, the bot might not be able to recognize it.

“It might look like wasted space to a machine,” says Christiansen.

4. BE PRECISE

Including a long history of experience is no longer necessary, so try to keep your list of experience within the last five years, says Stewart.

“A full 20 years of work history dilutes the experience concentration weighing your resume, which will result in you being removed from shortlists,” he says. “When writing your resume remember the two Rs: keep it relevant and recent.”

5. CHECK YOUR SPELLING

You never want your resume to include spelling or grammatical errors, but a human might have been more forgiving than a machine.

“AI not only sorts through irrelevant applicants, in some cases it highlights the lazy ones as well,” says Stewart. “It’s still important to be sure your information is still meeting the usual standards of excellence expected for professional documents.”

6. INCLUDE A COVER LETTER

While a resume should be written to match the job and advance you past the bot, the cover letter is your chance to shine, says Christiansen.

“It’s an opportunity to speak like a human,” he says. “You can speak directly to the hiring manager, make yourself sound like a human and talk uniquely about the experiences you mentioned that spoke to the job description.”

Christiansen recommends writing three or four paragraphs about how you could fit that team, company and job. “Get into the why,” he says. “A cover letter may be an old practice, but I don’t see them go away. A good hiring manager wants to hear you in that.”

Taking these six steps involve more work on the part of the candidate, but skipping them might be a bigger risk.

“If you send out a generalized resume, it’s a case of garbage in/garbage out,” he says. “You want to get a match because you fit the job. If you’re getting calls from a generalized resume it’s because those companies want warm bodies, whether or not they fit the job. Is that where you want to work?”

FastCompany.com |April 1, 2019 | BY STEPHANIE VOZZA 4 MINUTE READ

#CareerAdvice : #CoverLetter -How to Write a Letter of Interest in 2018… You can Have a Great #Resume but IF you Can’t get the #Recruiter to Read it, you Have Nothing. That’s What a Great Cover Letter does.

August 27, 2018/in First Sun Blog/by First Sun Team

It’s one of the worst feelings in the world.

You’ve spent weeks perfecting your resume and crafting the perfect cover letter, and you’re finally ready to submit your application for your dream job.

But when you scan the company’s careers page, panic starts pouring over you. The job you wanted to apply for is no longer open. It’s gone. And as you stare at your laptop screen in shock, you can’t help but think you’ll never be able to join your dream company.

What should you do in this situation? You can’t just put your job search on pause until the company opens the position again. How do you express interest in joining a company when the position you want isn’t currently available?

One of the most effective ways to grab a hiring manager’s attention and get your foot in the door is by writing a letter of interest to the company.

What Is a Letter of Interest?

A letter of interest lets a company know that you want to work for them in a role that they’re currently not hiring for. In hopes that the company will contact you when they do open this position or another relevant position, your letter of interest focuses on how your skill set and culture fit can benefit the company, not how the company can benefit you. You can send a letter of interest at any time, regardless of whether or not the company is actively hiring.

Sending a letter of interest is a great way to introduce yourself to a company, and it shows them you’re willing to take the initiative to proactively reach out. This can keep you top of mind when the company starts recruiting for the job you inquired about or if they have any upcoming job opportunities that could be a good fit. If you’re really impressive, some companies might even create a position just for you.

Other times, sending a letter of interest can lead to a coffee chat or an informational interview with the hiring manager of the team you want to work for.

Writing a letter of interest sounds like an easy way to get your foot in the door at any company, but it’ll only pique a hiring manager’s interest and elicit a response if it actually resonates with them.

To do so, we recommend following a formula called problem-agitate-solve. It’s modeled after an old copywriting framework and has helped one job seeker skyrocket her cover letter response rate from zero percent to 55 percent. We’ll flesh it out below.

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How to Write a Letter of Interest

To compel a hiring manager to read your letter, respond to it, and consider you for a job, there are four crucial elements you need to include in your letter of interest:

1. Hook the hiring manager with proof that you understand their problem.

Hiring managers don’t hire people just to be nice. They hire people to help them run their team better. To immediately grab a hiring manager’s attention, you should show how you understand the problems they’re trying to solve, like the hook below:

“As a two-year blogging veteran in the marketing technology industry at companies like Return Path and SlideBatch, I know how hard it is to write well. I also know how challenging it is to get found on Google.”

By describing a similar experience you’ve had at your current or prior job, you can relate to them on a deep level, which will engage and prompt them to read the rest of the letter.

The hardest part of this step is discovering the hiring manager’s problems. One way to figure it out is by listing off the job’s responsibilities and asking yourself why these tasks are important to their team. If you keep analyzing until you reach a dead end, you’ll usually find their needs there.

2. Agitate the problem to remind the hiring manager they need a solution.

How do you make a hiring manager realize how valuable a solution could be? You remind them just how painful them problems are. And to make them visualize their dreaded problem as vividly as possible, you need to be specific, just like the example below:

“According to HubSpot’s careers page, you’re not currently hiring, but, in the future, if you’re looking for someone who can not only engage an audience with clear, concise and compelling blog posts, but also optimize them for search engines, while hitting every deadline, you can count on me.”

When they realize how much pain they’re actually in, they’ll have more of a sense of urgency to resolve it. And this’ll push them to respond to you because you might be their fastest route to a solution.

3. Prove that you’re the solution with an example of your skills and experience.

If you’re really the solution to their problems, you must prove to the hiring manager how you’ve used your skills to solve similar paint points in previous experiences. Then, you should describe how you’ll be able to use those learnings to help solve their current problems. Check out the example below:

“Last year, at Return Path, I was the top performing blogger, writing weekly posts that averaged 7,500 views, 1,000 social shares and 35 new blog subscribers gained. The year before, at SlideBatch, I devised and implemented a new keyword strategy that increased organic page views for our Visual Marketing 101 blog series by 15 percent.

I’ve read HubSpot’s blog every day since I started my content marketing career, and I’m inbound, content and email marketing certified, so I strongly believe I’ll be able to hit the ground running if I were to work on HubSpot’s blog team one day.

Whether I’d be uncovering high opportunity keywords or crafting blog posts to support and develop your team’s new pillar cluster model, I’m confident my skills and experience can help your team crush their goals.”

By quantifying your accomplishments and researching the company’s pain points, you’re proving your worth. But if you just list your skills and work experience, you’re only proving to the hiring manager that you’ve failed to make an impact.

4. Confidently request to move on to the next step.

At the end of your letter, you should express your interest in exploring upcoming opportunities or ask them to keep you top of mind when an opportunity opens up, like the call-to-action below:

“I’d love to learn about any upcoming roles on your team or be considered for a position later down the road. My resume is attached, and my contact details are listed in my email signature below. Thank you for your time! It was a pleasure connecting.”

These call-to-actions are crucial because they tell them how to get the ball rolling. If you don’t tell the hiring manager what to do next, then nothing will happen.

Letter of Interest Example

All together, a successful letter of interest looks like this:

Hi Greta,

As a two-year blogging veteran in the marketing technology industry at Return Path and SlideBatch, I know how hard it is to write well. I also know how hard it is to find get found on Google.

According to HubSpot’s careers page, you’re currently not hiring, but, in the future, if you’re looking for someone who can not only engage an audience with clear, concise, and compelling blog posts, but also optimize them for search engines, while hitting every deadline, you can count on me.

Last year, at Return Path, I was the top performing blogger, writing weekly posts that averaged 7,500 views, 1,000 social shares and 35 new blog subscribers gained. The year before, at SlideBatch, I devised and implemented a new keyword strategy that increased organic page views for our Visual Marketing 101 blog series by 15 percent.

I’ve read HubSpot’s blog every day since I started my content marketing career, and I’m inbound, content and email marketing certified, so I strongly believe I’ll be able to hit the ground running if I were to work on HubSpot’s blog team one day.

I’d love to learn about any upcoming roles on your team or be considered for a role later down the road. My resume is attached, and my contact details are listed in my email signature below. Thank you for your time. It was a pleasure connecting!

Sincerely,

Clifford Chi

Letter of Interest Template

Hi [fusion_builder_container hundred_percent=”yes” overflow=”visible”][fusion_builder_row][fusion_builder_column type=”1_1″ background_position=”left top” background_color=”” border_size=”” border_color=”” border_style=”solid” spacing=”yes” background_image=”” background_repeat=”no-repeat” padding=”” margin_top=”0px” margin_bottom=”0px” class=”” id=”” animation_type=”” animation_speed=”0.3″ animation_direction=”left” hide_on_mobile=”no” center_content=”no” min_height=”none”][Hiring Manager’s First Name],

As a [X]-year [Your Profession] veteran in the [Space You Work In] industry at [Most Prominent Companies You’ve Worked For], I know how hard it is to [Pain Point #1]. I also know how challenging it is to [Pain Point #2].

According to [Company] careers page, you’re currently not hiring, but, in the future, if you’re looking for someone who can not only [Solution for Pain Point #1], but also [Solution for Pain Point #2], you can count on me.

Last [Specific Timeframe], at [Current or Old Company], I was the best performing [Your Profession], [List Your Responsibilities and Describe the Impact You Made]. The [Specific Timeframe] before, at [Current or Old Company], I [List Your Responsibilities and Describe the Impact You Made].

[Show Hiring Manager that You’re a Voracious Learner and You Regularly Keep Up with Company News], so I strongly believe I’ll be able to hit the ground running if I were to work on [Company] team one day.

Whether I’d be [What the Team is Working on Now], I’m confident my skills and experience can help your team crush their goals.

Sincerely,

[Your Name]

Steps to Take Before You Send Your Letter of Interest

After you finish writing your letter of interest, you need to make sure the company will actually open it. So before you send your letter, it’d be ideal if someone on the team personally knows who you are.

To do so, ask your connections or alumni that work at the company to introduce you to the team’s hiring manager. If you can’t do that, you could add the hiring manager on LinkedIn, tell them why you want to connect and send them your letter of interest.

Getting your foot in the door will ultimately help you stand out from the crowd of job seekers who are all sending the same “hire me” pitch to them.

Glassdoor.com | August 22, 2018 | Posted by Clifford Chi, HubSpot

[/fusion_builder_column][/fusion_builder_row][/fusion_builder_container]

#BestofFSCBlog : #JobSearch – Four(4) Crucial Tips for Writing the Interview Thank You Note. So you Really Want this Job?

July 30, 2018/in First Sun Blog/by First Sun Team

So you really want this job? You have likely already written a captivating cover letter, undergone a brief phone interview and finally, were invited into the office for an interview. The interview went swimmingly (because you prepped for it like a pro)? Awesome! Now that you’re exiting the office building of your (hopeful) future job, it’s time for your next step.

Enter: the thank you note. The thank you note should be a no-brainer. It is a perfect way for a candidate to give herself the final edge over other candidates in the interview process.

Writing the thank you note does not have to be an exhaustive process. However, a candidate can (and should!) use it as an opportunity to edge out the other candidates.

TIMING IS EVERYTHING

Interviewing is an arduous process for any job candidate. In much the same way, it can be a stressful time for the hiring manager. My number one piece of advice in writing a thank you note for a job you really want?

Do it right away. Even if you killed the interview and expect a call saying “You’re hired!” by the end of the day, write the note. Express your gratitude and keep your candidacy fresh in the hiring manager’s mind. DO NOT wait until a week later when you haven’t heard anything to shoot off a “by the way, thanks” email.

A well-timed thank you note after an interview is a perfect way to reiterate your excitement to join the team. Aim to send your thank you note no within 24 hours of the end of the interview.

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AN EMAIL THANK YOU NOTE IS A-OK

We know you still have that Laura Ashley stationery your grandma gave you for your high school graduation. We know it’s embossed with your initials.

However, 87 percent of hiring managers view email as a perfectly acceptable means of delivering your thank you note. Since we have already established that timing is everything, email is going to be your best bet.

KEEP YOUR THANK YOU NOTE BRIEF

By this point in the interview process, your hiring manager has likely learned a ton about you. Do not use the thank you note to reiterate the play-by-play.

You can (and should) use it as a means to communicate one point you may have neglected to make, to expand on an idea or simply to express feelings of excitement for the job itself. Since the hiring manager is also busy interviewing, reading resumes, and communicating with other stakeholders, keep your note on point.

EDIT YOUR THANK YOU NOTE

So far, we have focused heavily on the speed and brevity of this note. But that doesn’t mean it’s informal! Make sure to use a formal greeting, write clear (and concise!) sentences, and sign off formally. This is not a one-liner to say “Thanks, Dude!”

Just as easily as a thank you note can impress a hiring manager, it can also detract from the whole process. A spelling error or flippant manner of writing can undo your progress. Write your thank you note, read it over a few times aloud, spell check it, and get a second pair of eyeballs on it if you can.

CareerContessa.com | BY CAILEEN KEHAYAS | July 25, 2018