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#Leadership : 13 Habits of the Most Persuasive People…Whether you’re Convincing your Boss to Fund your Project or your Preschooler to Put his Shoes On, Persuasion is a Skill that’s Instrumental to your Success in Life.

Persuasive people have an uncanny ability to get you leaning toward their way of thinking. Their secret weapon is likeability. They get you to like more than their ideas; they get you to like them.

networking

Too many people succumb to the mistaken belief that being likeable comes from natural, unteachable traits that belong only to a lucky few — the good looking, the fiercely social and the incredibly talented. It’s easy to fall prey to this misconception. In reality, being likeable is under your control, and it’s a matter of emotional intelligence (EQ).

Related: 10 Unmistakable Habits of Utterly Authentic People

In a study conducted at UCLA, subjects rated over 500 adjectives based on their perceived significance to likeability. The top-rated adjectives had nothing to do with being gregarious, intelligent or attractive (innate characteristics). Instead, the top adjectives were sincerity, transparency and capacity for understanding (another person).

These adjectives, and others like them, describe people who are skilled in the social side of emotional intelligence. TalentSmart research data from more than a million people shows that people who possess these skills aren’t just highly likeable, they outperform those who don’t by a large margin.

We did some digging to uncover the key behaviors that emotionally intelligent people engage in that make them so persuasive. Here are the tricks of the trade that exceptionally persuasive people use to their advantage:

1. They’re pleasers

Persuasive people never win the battle only to lose the war. They know how and when to stand their ground, and yet they are constantly making sacrifices that help their cause. They are always giving in, giving ground and doing things for other people that make them happy. Persuasive people do this because they know in the long run this wins people over. They know it’s better to be successful than it is to be “right.”

 

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2. They aren’t pushy

Persuasive people establish their ideas assertively and confidently, without being aggressive or pushy. Pushy people are a huge turn off. The in-your-face approach starts the recipient backpedaling, and before long, they’re running for the hills. Persuasive people don’t ask for much, and they don’t argue vehemently for their position because they know that subtlety is what wins people over in the long run.

If you tend to come across as too aggressive, focus on being confident but calm. Don’t be impatient and overly persistent. Know that if your idea is really a good one, people will catch on if you give them time. If you don’t, they won’t catch on at all.

3. They aren’t mousy, either

On the other hand, presenting your ideas as questions or as though they need approval makes them seem flawed and unconvincing. If you tend to be shy, focus on presenting your ideas as statements and interesting facts for the other party to mull over. Also, remove qualifiers from your speech. When you are trying to be persuasive, there is no room for “I think” or “It is possible that.”

4. They know their audience

Persuasive people know their audience inside and out, and they use this knowledge to speak their audience’s language. Whether it’s toning down your assertiveness when talking to someone who is shy or cranking it up for the aggressive, high-energy type, everyone is different and catching on to these subtleties goes a long way toward getting them to hear your point of view.

Related: 7 Things Deeply Intuitive People Do Differently

5. They paint a picture

Research shows that people are far more likely to be persuaded by something that has visuals that bring it to life. Persuasive people capitalize on this by using powerful visual imagery. When actual images aren’t available or appropriate, these people tell vivid stories that breathe life into their ideas. Good stories create images in the mind of the recipients that are easy to relate to and hard to forget.

6. They use positive body language

Becoming cognizant of your gestures, expressions and tone of voice (and making certain they’re positive) will engage people and open them up to your arguments. Using an enthusiastic tone, uncrossing your arms, maintaining eye contact and leaning towards the person who’s speaking are all forms of positive body language that persuasive people use to draw others in.

Positive body language will engage your audience and convince them that what you’re saying is valid. When it comes to persuasion,  how  you say something can be more important than what  you say.

7. They smile

People naturally (and unconsciously) mirror the body language of the person they’re talking to. If you want people to like you and believe in you, smile at them during a conversation, and they will unconsciously return the favor and feel good as a result. Persuasive people smile a lot because they have genuine enthusiasm for their ideas. This has a contagious effect on everyone they encounter.

8. They acknowledge your point of view

An extremely powerful tactic of persuasion is to concede the point. Admit that your argument is not perfect. This shows that you are open minded and willing to make adjustments, instead of stubbornly sticking to your cause. You want your audience to know that you have their best interests at heart. Try using statements such as, “I see where you are coming from” and “That makes a lot of sense.”

This shows that you are actively listening to what they are saying, and you won’t just force your ideas upon them. Persuasive people allow others to be entitled to their opinions and they treat these opinions as valid. They do this because it shows respect, which makes the other person more likely to consider their point of view.

9. They ask good questions

The biggest mistake people make when it comes to listening is failing to hear what’s being said because they are focusing on what they’re going to say next or how what the other person is saying is going to affect them. The words come through loud and clear, but the meaning is lost.

A simple way to avoid this is to ask a lot of questions. People like to know you’re listening, and something as simple as a clarification question shows not only that you are listening but also that you care about what they’re saying. You’ll be surprised how much respect and appreciation you gain just by asking questions.

10. They use your name

Your name is an essential part of your identity, and it feels terrific when people use it. Persuasive people make certain they use others’ names every time they see them. You shouldn’t just use someone’s name only when you greet him or her. Research shows that people feel validated when the person they’re speaking with refers to them by name over the course of a conversation.

11. They form connections

People are much more likely to accept what you have to say once they have a sense of what kind of person you are. In a negotiation study, Stanford students were asked to reach agreement in class. Without instruction of any kind, 55% of the students successfully reached agreement.

However, when students were instructed to introduce themselves and share their background before attempting to reach agreement, 90% of the students did so successfully. The key here is to avoid getting too caught up in the back and forth of the negotiation. The person you are speaking with is a person, not an opponent or a target. No matter how compelling your argument, if you fail to connect on a personal level, he or she will doubt everything you say.

Related: 10 Habits That Will Make You Much Happier

12. They are genuine

Being genuine and honest is essential to being persuasive. No one likes a fake. People gravitate toward those who are genuine because they know they can trust them. It’s difficult to believe someone when you don’t know who they really are and how they really feel. Persuasive people know who they are. They are confident enough to be comfortable in their own skin. By concentrating on what drives you and makes you happy as an individual, you become a much more interesting and persuasive person than if you attempt to win people over by trying to be the person they want you to be.

13. They know when to pull back

Urgency is a direct threat to persuasion, so tread lightly. When you try to force people to agree instantly, studies show that they are actually more likely to stand by their original opinion. Your impatience causes them to counter your arguments in favor of their own. If your position is strong, you shouldn’t be afraid to back off and give it time to sink in. Good ideas are often difficult to process instantly, and a bit of time can go a long way.

Bringing It All Together

Persuasive people are adept at reading and responding to other people. They rely heavily on emotional intelligence (EQ) to bring people to their way of thinking. With 90% of top performers high in emotional intelligence, it’s no wonder that persuasive people rely on this skill to get ahead. Add these skills to your repertoire, and you’re on your way to joining this exclusive group.

version of this article appeared on TalentSmart.

Read the original article on Entrepreneur. Copyright 2016. Follow Entrepreneur on Twitter.

Entrepreneur.com | October 15, 2016 | Travis Bradberry, Entrepreneur

Strategy: 7 Proven Tactics that will Help you Close any Deal…To Win the Bid & Seal the Proposal/Contract, just Follow this Roadmap. This 7-Step Plan is Failproof

Whether you are presenting a project to your company,  an eBay re-seller, launching a new investment fund, or hawking fighter jets to the government, you need the same basic skills to be a sales leader.

two-men-talking-coworkers-3

To win the bid and seal the contract, just follow this roadmap. This 7-step plan is failproof.

1. Know your product.

Whether you are selling a refrigerator at Best Buy, a vehicle at CarMax, or a website design for a dog kennel, you must know precisely what it is you are selling.

Become familiar with the technical specifications, history, and customer satisfaction with the product. Be aware of its proper and popular uses. Know how it operates. Understand the results. Be more informed than your competitors.

If you don’t have training or you are not provided with any background on the products you are selling, conduct your own product research — independent of your employer.

Whether you are selling on the phone, online, or in person, the customer is always impressed when the sales person is knowledgeable about the product.

If possible, test the product or service yourself, so you can talk firsthand about its application and utility. If you have to sell something in which you do not have a lot of confidence, just find something good to say about it and then wait patiently and quietly for questions. In that case, be a well of information and not a fount.

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2. Understand what you are selling.

This is different than knowing your product. This means really perceiving the underlying product. The head of sales at General Motors had to realize that he was not selling transportation. He was selling entertainment.

If you are selling a cell phone you are selling connectivity with friends and family — maybe even personal safety. A refrigerator may represent keeping your food safe and free of things that could cause a virus for your children. A new furnace might not just be about heating a home, but may be a part of a social impact investment where you are selling an environmental decision with a smaller carbon footprint and greater energy efficiency.

Buyers look for good reasons to make a purchase. Linking the product to a broader industry or cause might be the catalyst for a sale.

3. Be aware of the competition.

Buyers typically have choices. You need to know what they are and the value proposition. Do you have flexibility in pricing? Many consumers today will test the limits of negotiation on pricing. If there is flexibility in the, understand your limits in negotiating the sale.

Seek out the competition. Test their products. It will strengthen your pitch and make you more convincing in selling. Don’t ever raise the subject of the competition or denigrate it. Honor the competition if asked about it but do not supply any information or indicate a bias about it. That will only stir up curiosity and your goal is to make the sale on the first pitch.

4. Know the marketplace.

My dad taught me to figure out what the marketplace is calling for … what it is seeking. He urged me to listen to people express what they needed or wanted and then to be visual enough to also observe what solutions were already available to them.

He would say that if you understand what the market is calling for and you supply it — you will never go hungry or be without a job. You will have a template to develop a products or services created to meet demand. The result is that you will earn a living.

And this is just what the entrepreneurs were doing at the Social Capital Summit I attended last week in Chicago. We heard impressive pitches from startups answering the call from the marketplace for more efficient and socially responsible solutions, for everything from solar energy applications to desalinization technologies for water starved western states.

Is it just luck to stumble on these new concepts? No, it takes nerve and research and a lot of talking and circulating in the marketplace. Reach out to people who have opinions about the next new thing in business.

5. Relate to the customer.

Making a connection with the customer can be the most important factor of all in a sale. I am not talking about establishing a friendly relationship with them — although that is sometimes appropriate.

I am referring to the impersonal knowledge that guides the sale because you know that people in the market for a new website are usually driven by wanting in to increase their business and that people who are buying aircraft for the US government might be interested in heightening their stature with government contractors.

This is behavioral science and while you don’t need an advanced degree in it to become a sales leader you do need to be attentive to the disposition of the buyer. This takes intuition and commitment to honestly inquiring about the customer’s needs rather than just talking up a sale.

You need to understand more of why the customer needs your product. Then you can effectively bridge the gap between the sale and the purchase.

6. Be articulate.

This is basic. In order to sell you have to be able to talk. Many people in sales are deficient in this skill. There are a few things you can do to remedy this.

First, write out a script for yourself. Second, practice with family and friends, and let them genuinely critique you. They will be your harshest critics.

A third step you can take is to make a video of yourself pitching a product. Watch it. Take notes. Ask yourself “Would I buy a service from this person?” If not, rework it and watch again!

Part of being articulate is, of course, your body language and your physical appearance. The better groomed you are, the better posture you have, and the neater your clothing is, the greater confidence you will engender in the sales process.

7. Be likeable.

People generally want to buy things from people they like — even if they are meeting them for only a few minutes. When you are selling, you don’t intrude on the buyer’s space, but you are pleasant, kind, and helpful. You smile and exchange pleasantries about the weather or something noninvasive like that.

Recently I walked away from a sale because of the rudeness of the sales person. It was a discretionary item I could do without, but that person lost a sale because of their caustic and curt attitude. There are plenty of reasons for being out of sorts, but never a good reason for inflicting too much of your own misery on a customer.

The best companies train their sales force to accompany the customer to the shelf where the new item is stocked. They have found that it is increases sales 25%. Stick with your customer throughout the sales process without cramping their space and you will get results!

James Rosebush was a Reagan White House official and is now the CEO and founder of GrowthStrategy.us. His leadership column appears on Business Insider every Tuesday.

Read more: http://www.businessinsider.com/7-tactics-to-help-you-sell-your-ideas-2015-4#ixzz3YcYtGEFv

To win the bid and seal the contract, just follow this roadmap. This 7-step plan is failproof.

1. Know your product.

Whether you are selling a refrigerator at Best Buy, a vehicle at CarMax, or a website design for a dog kennel, you must know precisely what it is you are selling.

Become familiar with the technical specifications, history, and customer satisfaction with the product. Be aware of its proper and popular uses. Know how it operates. Understand the results. Be more informed than your competitors.

If you don’t have training or you are not provided with any background on the products you are selling, conduct your own product research — independent of your employer.

Whether you are selling on the phone, online, or in person, the customer is always impressed when the sales person is knowledgeable about the product.

If possible, test the product or service yourself, so you can talk firsthand about its application and utility. If you have to sell something in which you do not have a lot of confidence, just find something good to say about it and then wait patiently and quietly for questions. In that case, be a well of information and not a fount.

2. Understand what you are selling.

This is different than knowing your product. This means really perceiving the underlying product. The head of sales at General Motors had to realize that he was not selling transportation. He was selling entertainment.

If you are selling a cell phone you are selling connectivity with friends and family — maybe even personal safety. A refrigerator may represent keeping your food safe and free of things that could cause a virus for your children. A new furnace might not just be about heating a home, but may be a part of a social impact investment where you are selling an environmental decision with a smaller carbon footprint and greater energy efficiency.

Buyers look for good reasons to make a purchase. Linking the product to a broader industry or cause might be the catalyst for a sale.

3. Be aware of the competition.

Buyers typically have choices. You need to know what they are and the value proposition. Do you have flexibility in pricing? Many consumers today will test the limits of negotiation on pricing. If there is flexibility in the, understand your limits in negotiating the sale.

Seek out the competition. Test their products. It will strengthen your pitch and make you more convincing in selling. Don’t ever raise the subject of the competition or denigrate it. Honor the competition if asked about it but do not supply any information or indicate a bias about it. That will only stir up curiosity and your goal is to make the sale on the first pitch.

4. Know the marketplace.

My dad taught me to figure out what the marketplace is calling for … what it is seeking. He urged me to listen to people express what they needed or wanted and then to be visual enough to also observe what solutions were already available to them.

He would say that if you understand what the market is calling for and you supply it — you will never go hungry or be without a job. You will have a template to develop a products or services created to meet demand. The result is that you will earn a living.

And this is just what the entrepreneurs were doing at the Social Capital Summit I attended last week in Chicago. We heard impressive pitches from startups answering the call from the marketplace for more efficient and socially responsible solutions, for everything from solar energy applications to desalinization technologies for water starved western states.

Is it just luck to stumble on these new concepts? No, it takes nerve and research and a lot of talking and circulating in the marketplace. Reach out to people who have opinions about the next new thing in business.

5. Relate to the customer.

Making a connection with the customer can be the most important factor of all in a sale. I am not talking about establishing a friendly relationship with them — although that is sometimes appropriate.

I am referring to the impersonal knowledge that guides the sale because you know that people in the market for a new website are usually driven by wanting in to increase their business and that people who are buying aircraft for the US government might be interested in heightening their stature with government contractors.

This is behavioral science and while you don’t need an advanced degree in it to become a sales leader you do need to be attentive to the disposition of the buyer. This takes intuition and commitment to honestly inquiring about the customer’s needs rather than just talking up a sale.

You need to understand more of why the customer needs your product. Then you can effectively bridge the gap between the sale and the purchase.

6. Be articulate.

This is basic. In order to sell you have to be able to talk. Many people in sales are deficient in this skill. There are a few things you can do to remedy this.

First, write out a script for yourself. Second, practice with family and friends, and let them genuinely critique you. They will be your harshest critics.

A third step you can take is to make a video of yourself pitching a product. Watch it. Take notes. Ask yourself “Would I buy a service from this person?” If not, rework it and watch again!

Part of being articulate is, of course, your body language and your physical appearance. The better groomed you are, the better posture you have, and the neater your clothing is, the greater confidence you will engender in the sales process.

7. Be likeable.

People generally want to buy things from people they like — even if they are meeting them for only a few minutes. When you are selling, you don’t intrude on the buyer’s space, but you are pleasant, kind, and helpful. You smile and exchange pleasantries about the weather or something noninvasive like that.

Recently I walked away from a sale because of the rudeness of the sales person. It was a discretionary item I could do without, but that person lost a sale because of their caustic and curt attitude. There are plenty of reasons for being out of sorts, but never a good reason for inflicting too much of your own misery on a customer.

The best companies train their sales force to accompany the customer to the shelf where the new item is stocked. They have found that it is increases sales 25%. Stick with your customer throughout the sales process without cramping their space and you will get results!

James Rosebush was a Reagan White House official and is now the CEO and founder of GrowthStrategy.us. His leadership column appears on Business Insider every Tuesday.

 

Businessinsider.com | April 28, 2015 | JAMES ROSEBUSH

http://www.businessinsider.com/7-tactics-to-help-you-sell-your-ideas-2015-4#ixzz3YcYtGEFv