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Your #Career : Do This To Write A More #EmotionallyIntelligent #LinkedInProfile ….Don’t just List Out Skills Associated with Emotional Intelligence. Here’s How to Adapt a Technique from Psychology to appear More Approachable on LinkedIn.

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LinkedIn is a great place to network and look for jobs, but a lot of people’s profiles feel stiff and standoffish–at least compared with other social media platforms. We talk all the time about the rising value of emotional intelligence in the workforce, and there’s lots of advice on how to show it off on a job interview.

But that doesn’t often carry over to LinkedIn, which often just presents a litany of information about people’s accomplishments: what they’ve done, which jobs they’ve worked, the schools they’ve attended. It’s hard to get a sense of who they are. Ideally, your LinkedIn account should be just as good at making interpersonal connections as you are in real life. Here’s how to get that to happen.

Related: This LinkedIn Recruiter’s Tips For Showcasing Soft Skills On Job Interviews

TWO WAYS TO DESCRIBE YOURSELF

Some of the challenge here is LinkedIn’s format. The easiest things to add to your profile are straightforward data like your employment and education history. Sections like your “Headline” and “Summary” are harder to fill in, because it’s not always clear what you’re supposed to say about yourself.

It’s true that you’ll want to use keywords so recruiters and hiring managers can find you, but it’s also crucial to simply appear personable. And to do that, it helps to understand some of the psychology around how people define themselves. Researchers on self-concept have found that we typically use two distinct modes, called “self-construals.”

An “independent self-construal” involves defining your sense of self in terms of the qualities you possess without reference to other people. If you describe yourself as smart, a hard worker, or someone who gets things done, then you’re focusing on independent properties–the stuff that has to do with just you. With an “interdependent self-construal,” on the other hand, you define yourself according to the qualities that do refer to others. If your self-concept prominently includes your role as a parent, then you’re prioritizing your relationship with your kids. If you describe yourself as a mentor, then your sense of self arises from your experiences interacting with them.

If you look at many LinkedIn profiles (my own included), some will be heavier on independent self-construals than interdependent ones, and vice versa. One isn’t necessarily “better” than the other in every context; some cultures (both within a given organization and across entire societies) lean more individualist than collectivist, so what flies in one environment may weigh you down in another. And in a more in individualistic culture, researchers have found that people are more prone to independent self-construals. Generally speaking, though, if you describe yourself in more interdependent terms, then other people will likely feel more welcomed by you.

It’s pretty intuitive, really: If you include your reader in part of the self-construal you present on LinkedIn, they’ll have a better chance of seeing how they can relate to you.

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What Skill Sets do You have to be ‘Sharpened’ ?

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REVERSE-ENGINEERING AN EMOTIONALLY INTELLIGENT LINKEDIN PROFILE

How do you actually put this into practice? Work backwards.

For decades, psychologists have used the so-called “Twenty Statements Test,” one of a few leading instruments to assessing people’s self-concepts. It’s extremely simple: The test requires you to come up with 20 different answers to the question, “Who am I?” Instead of answering this question generally, though, answer it for your work-self–that is, “Who am I at work?”

Chances are many of the descriptions you come up with for yourself are independent, but you’ll probably also hit upon a few that are interdependent as well. Now go back through your list and see if there are ways of turning some of the independent descriptors you used into interdependent ones: How does this skill or attribute you possess help or relate to that other person?

This exercise can leave you with a richer, more conversational means of describing yourself than just listing out the job skills associated with emotional intelligence. As you rewrite your headline, summary, and other sections on LinkedIn, hang onto that interdependent mind-set. It’ll make you seem more approachable and worth connecting with.

 

 

FastCompany.com | March 19, 2018 | BY ART MARKMAN 3 MINUTE READ

Your #Career : Five Things To Do When You’ve Exhausted All The #JobBoards …If your #JobHunt has Stalled, Try One of These Tactics to Get Out of your Rut.

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You’re scanning the job boards daily, but there just aren’t any new listings that catch your eye or fit your experience level. But you don’t have to let your job search grind to a halt just because the pickings seem slim.

There are a few other things you can do to keep things moving, even when there’s not much out there.

1. SET UP AN INFORMATIONAL INTERVIEW

Informational interviews are underrated. The goal is to get a hold of someone who works at a company you’re interested in and just learn the inside scoop. They aren’t the one who’s making any hiring decisions, and maybe there isn’t even an open position there that you’re currently gunning for. It’s purely for research and networking.

After you’ve spent some time trawling job boards like Glassdoor, Indeed, and Monster, you’ve probably assembled a shortlist of employers that appeal to you, even if they aren’t hiring right now. And as career coach Sarah Vermunt put it recently, “If there’s an organization you know you’d like to work for, you’d be crazy not to try for an informational interview with someone who works there.” So, she suggests, “reach out to someone who is doing work that is similar to the work you want to do. That’ll give you a true picture of the work–the good, the bad, and the ugly.”

As you plan your next move, these informal conversations can arm you with crucial intel about where the market needs really lie, which organizations are thriving and which ones might actually be pretty toxic, and a few smart ways to position yourself for openings when they finally do crop up.

Read more: Yes, You Need Informational Interviews–Here’s How To Land Them

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What Skill Sets do You have to be ‘Sharpened’ ?

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2. UP YOUR LINKEDIN GAME

This one is a no-brainer. When you send out a job application, you’re knocking on employers’ doors; when you optimize your LinkedIn presence, you’re inviting employers to knock on yours. Scan your LinkedIn profile for any incomplete fields, discrepancies, overwritten chunks of text, extremely basic skills, and meaningless industry jargon–all of those things are turn-offs to recruiters and need to go.

Take a little time to personalize your profile so it highlights what’s genuinely unique about your experience. For instance, if you’re a software engineer, your headline should specify what kind, and your skills field should list all the languages and coding tools you know. At the same time, balance out any the human side, too, so you don’t come across as a soulless robot with only great technical chops. Explain what you’re passionate about and what types of problems you’ve solved (and why those wound up helping your team, your organization, or your customers).

Specificity matters, but so do soft skills like emotional intelligence–no matter what your role or industry.

Read more: If You Can Only Spare 15 Minutes A Week For LinkedIn, Do This

3. GO TO A NETWORKING EVENT

I know–everyone hates hearing advice like this. But when you’re coming up dry in your search for openings, it doesn’t hurt to hit up a networking mixer–even one that you know will be short on leads. The reason? When you’re looking for a job, you need to actively seek out opportunities to practice discussing your experience, professional goals, and passions.

So even if it’s pretty much guaranteed that you aren’t going to meet your next boss at that networking event, the exercise in introducing yourself to strangers and talking articulately about your career is a valuable one. Feeling iffy about it anyway? Grab a friend or coworker and make networking a team sport.

Read more: How I Learned To Stop Hating Networking Events (Mostly)

4. CHECK YOUR SOFT SKILLS

Recruiters are interested in your people skills, not just your technical know-how. As Susan Vitale, chief marketing officer for iCIMS, recently told Fast Company, “Hard skills are what you do, and soft skills are how you do it.” And some of the top capabilities in that category, according to Vitale and other talent professionals in the space, include adaptability, problem solving, and verbal communication.

Some job seekers who repeatedly get called in for job interviews but miss out on offers may find that they’re falling short on some of those key soft skills. It’s sometimes easier to nail down a candidates’ technical capabilities before meeting them; soft skills are harder to suss out. So giving recruiters and hiring managers reason to feel confident that you’re emotionally intelligent in addition to being a world-class marketer is one way to get a leg up when new openings finally do get posted. In the meantime, take a few minutes to dial up those soft skills on your resume–here’s a handy formula for figuring out how.

Read more: These Are The 5 Soft Skills Recruiters Want Most

5. CHANGE YOUR THINKING ON JOB-SEARCH DEADLINES

One of the reasons a long, mostly fruitless job search can feel so frustrating is because the outcome you’re looking for–a really great job offer–isn’t something you can bring about all on your own. No matter how badly you might want a new job by next month, there’s nothing you can do single-handedly to guarantee you’ll get one by then. As The Muse’s Alison Cardy explains, “When you tie a deadline to something that’s not within your power, you set yourself up to feel defeated if it falls through.”

Read more: Two Simple Tricks For Staying Positive In A Long, Hard Job Search

Looking out for your mental health is crucial at times like these, when positivity can be in short supply. One trick Cardy suggests is rethinking the way you’re setting goals and deadlines as a job seeker. So commit to sending out 10 job applications over the next two weeks, for example, or to grab coffee with three contacts by the end of the month. “By connecting the deadline to your personal efforts,” Cardy says, “you give yourself the opportunity to feel successful just by meeting it–and that confidence boost can mean a lot during a tough search.”

ABOUT THE AUTHOR

Rich Bellis is Associate Editor of Fast Company’s Leadership section.

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FastCompany.com | February 22, 2018 | Rich Bellis

Your #Career : Four Reasons Resumes No Longer Work…Today, 87% of #Recruiters use #LinkedIn to Vet #Candidates during the #HiringProcess , & Traditional #Resumes are Becoming Obsolete. According to Experts, “Titles and Years of Experience are No Longer a Person’s Number-One Currency.”

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When you’re job-hunting, a resume used to be the quickest way to get your foot in the door, but that’s not necessarily true anymore. Today, 87% of recruiters use LinkedIn to vet candidates during the hiring process, and traditional resumes are becoming obsolete.

Technology has changed the marketplace, and HR is the only vertical that hasn’t seen a rapid transition, says Carisa Miklusak, CEO of the algorithmic hiring platform tilr. “Right now tech isn’t giving people a fair opportunity to compete,” she says. “Before you blame the resume, you need to understand that they’re a byproduct of old employer values. Titles and years of experience are no longer a person’s number-one currency.”

Traditional resumes have four issues that can make it difficult to win a new job:

1. THEY FOCUS ON EXPERIENCE OVER SKILLS

Past generations valued years of experience, and traditional resumes convey this information by offering a chronological snapshot of your employment history. Today, however, candidates are being judged and employed based on their ability to perform–something that doesn’t easily come across on a resume, says Miklusak.

“Employers are interested in skills and the results someone can generate, rather than titles or previous employment,” she says. “Focusing on skills provides a fuller understanding of the candidate’s experience and capabilities, and opens up more opportunities.”

 

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What Skill Sets do You have to be ‘Sharpened’ ?

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2. THEY’RE ORGANIZED BY JOB TITLES

Traditional resumes use job titles as headings, but these aren’t always as clear as employers would like. Creative names, like “success ambassador” and “office ninja,” make it difficult to understand what a candidate does, and there is no uniform use of titles.

“When resumes are uploaded into employer databases, crawlers can have a hard time with titles and keywords,” says Miklusak. “New titles are used every day that didn’t exist prior, and they don’t always give a clear picture of someone’s skillset.”

3. THEY’RE STATIC

Candidates have to acquire new skills to stay current, and employers are often purchasing new technology that employees need to master, but resumes are static, requiring frequent revisions.

“Unless you update it each week, a resume becomes outdated by the time you need to submit or forward it,” says Miklusak. While updating your LinkedIn profile provides real-time ease, it’s flawed, too. “You’re still subject to your last job title leading off your experience,” she says.

4. THEY’RE CUMBERSOME IN THE GIG ECONOMY

Using a resume to find workers for on-demand positions is inefficient and costly for companies. “There is a skill gap in the economy, and we don’t have enough workers to fill current jobs,” says Miklusak. “Resumes slow the process down, and we have unemployed people who still can’t find jobs.”

In addition, a lot of qualified workers don’t want to be bothered. “A gig worker isn’t going to create a resume for a $15/hour holiday work,’” she says.

WHAT SHOULD YOU DO?

For now, resumes are still the standard way of conducting a job search, so make the most of yours until new technology catches up to hiring. If a company requires that you submit your resume online, it’s a good idea to use traditional methods of putting yourself out there, suggests Miklusak. “Submit your resume online and mail it in, including a short paragraph that describes how you can add an immediate benefit to company,” she says. “Summarize your skillset that is relevant to the role and rate your proficiency.”

You can also cold call the hiring manager or HR department to bring attention to your application. “They might receive thousands of resumes, so do something to help cull yours out of that pile,” says Miklusak. “If you’re interested, you’re forced to do something to set yourself apart.”

For gig work, companies are moving to platforms like Upwork, Shiftgig, and tilr. “They’re a better tool to find new candidates instead of wading through resumes,” says Miklusak.

Finally, get out from behind your resume by expanding your network. “When you meet someone who works for a company that interests you, ask if they’re hiring any more people,” says Miklusak. “You still have to have a resume, but presenting it live or over a phone call can help you cut through the noise.”

Employers are starting to reassess their talent strategy moving forward, says Miklusak. “Based on the type of business and type of workers they need, they are finding new ways to recruit and deciding where resumes are relevant and where they aren’t,” she says.

 

FastCompany.com  | January 5, 2018 | BY STEPHANIE VOZZA 3 MINUTE READ

 

 

Your #Career : Take These Three Steps At The First Sign That Layoffs Are Coming…A Layoff isn’t Necessarily a Catastrophe, Especially if you Can Snap into Action at the First Signs that Your Job May Be in Trouble.

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When someone from HR tapped me on the shoulder and invited me to join her for a private conversation, I knew what was coming. By the time I had my, “We think you’re great, but you need to exit the premises right now,” conversation, several former colleagues had already had the talk. In fact, two rounds of layoffs had preceded mine within the past 18 months or so.
Laid off Worker with Box

The first one didn’t affect my team directly. That meant it was relatively easy to ignore it and still spend the majority of my allotted stress-about-my-career-time reading studies stating that sitting at a desk all day was shaving years off my life.

The second round hit closer to home. Suddenly my solid job didn’t seem so solid. I responded by firing off a few applications for positions that looked okay, did a few interviews that went okay, and before long, settled back into the same old routine of doing my job.

This was a mistake. And I don’t mean I should’ve launched a massive job search at this point, because I truly believe getting laid off led me to make career choices that I never would’ve made otherwise. (And I’m certainly not the only person who feels that way.) But I do know that taking a few steps during this in-between time would’ve made that first unemployed week far less frightening.

So if you’re currently employed at an organization that feels a little shakier than you’d like it to feel (for the record, I like my companies to feel 0% shaky), I’d suggest taking these three simple steps.

1. START WARMING UP THE OLD NETWORK

You know what’s really un-fun after losing your job (besides having to think about what sad half-eaten stale snacks the person packing up your desk is finding in your drawer)? Sending awkward, “I just got laid off, know any openings?” emails to people you haven’t spoken to in a while.

You know what’s less awkward? Sending notes to those same people sans the scent of desperation.

For example, I wish I’d sent a message like this to a few old colleagues after the first round of layoffs at my company:

Hi,

How are you doing? That campaign you shared on LinkedIn last week looked really awesome. But you always were the graphics wizard at the office. I’m starting to think about making a job move and I’d love to grab a drink and talk about your experience working at Company X.

I’m free most nights after 7 p.m., let me know if any work for you in the next few weeks or two.

Looking forward to catching up,
Jenni

Meeting for coffees while you’re still employed doesn’t just make it less awkward to send out follow-up emails if you do actually lose your job. But it also means your conversation won’t just be a pity party full of inspirational quotes that leave you both repeating tired mantras about silver linings and turning lemons into lemonade. Instead, you’ll remind people why you’re so awesome. That way, if the worst happens, they’ll be far more eager to help you out in the way of leads and references.

 

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2. UPDATE YOUR RESUME AND LINKEDIN PROFILE

Ugh, I know. You were totally hoping that I wouldn’t say “resume.” But trust me when I say that spending a leisurely Saturday afternoon bringing yours up to speed is far less stressful than doing it in a hurry after losing your job because your cousin just sent you an opening that’s filling up so fast.

Plus, it’s much easier to remember your impressive accomplishments andquantify your bullet points when you have access to your files and inbox. Because it’s actually really hard to figure out exactly how many users you helped the website acquire when you can’t see the internal company spreadsheet that lays out the month-to-month growth oh-so-nicely.

Not to mention, you’ll be less likely to come up with bullet points like “Grew Facebook by 4 billion users, not that those selfish idiots appreciated it” if you’re in a good place mentally.

3. CREATE A BUDGET

First, I recommended you update your resume, then I asked you to create a budget. I know—I’m the worst. But hear me out. When you go from making any amount of money to none overnight, it’s really (really!) scary. And even if you have emergency savings for times just like this, it’s still a little nerve-wracking to actually start transferring those funds out. (Trust me, the moment when you have to do this, you’ll realize that you always assumed “emergency fund” was just a shorter way to say, “My life is together because I have an emergency fund, so I’ll never have to touch this.”)

Here’s what I suggest: Figure out how you spend your money each month. That’s it. Right now, you don’t need to change a thing when it comes to your spending habits. And tell you what, you can figure this out in any which way you like. Personally, I love Mint, but there are lots of budgeting apps out there. And if you don’t trust apps with your confidential information, people also swear by Excel.

Why do you need to do this? Because if you do find yourself unemployed, you’re going to very quickly need to make changes to your lifestyle. And it’ll be far easier (and therefore, way less anxiety-provoking) if you can determine right away what can be cut out. While the dinners and the drinks are obvious, it’s often the small things that will surprise you when you see how you spend your budget.

I waited until the very end to tell you the best part of taking these three steps. And it’s the fact that even if you never get laid off, they’ll only benefit you. Unless, of course, you’ve met the one person in the world who trudges around town, ruing that Saturday she spent updating her resume.

This article originally appeared on The Daily Muse and is reprinted with permission.

 

 FastCompany.com | JENNI MAIER, THE MUSE 09.30.16 5:00 AM

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Your #Career : 9 Reasons To Love #LinkedIn … Study conducted by ROI Research, 59 percent of Respondents said LinkedIn is Their Most Important Account on Social Networks.

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It is one of any career-minded professional’s most important personal branding tools because it is replete with features that not only help you stand out and get noticed, they help you do your job better.

Linkedin Coffee

Here’s why:

1. It’s big! In fact, it is the largest professional network with over 400 million members (and growing). That means it gives you access – and makes you visible – to people from all around the world who can help you be successful.

2. It shows up first. When someone googles you, your LinkedIn profile is likely to show up at the top of the search results – making it a key tool for influencing those who want to get to know you. Since almost two thirds of all clicks go to the top three results, LinkedIn is the place where people will learn about you.

3. It helps you stay in touch. In a world where it is getting harder and harder to maintain contacts, LinkedIn provides the best way to keep in touch. When your former colleagues change companies, you don’t need to worry about finding their new email address. You can maintain all those professional relationships by being connected on LinkedIn.

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4. It provides Google juice. The links you provide from LinkedIn, leading people to your website and other sites that are important to you (LinkedIn allows you to include three outbound links in your profile), make the sites more valuable to Google. This makes them even more visible to people who are searching for what you have to offer; traffic generates more traffic when it comes to search-result rankings. Links to your website have more value with an inbound link from LinkedIn – just make sure you have your profile visible to everyone. Here’s how to do that.

5. It’s comprehensive. It’s your one-stop shop for managing all your contacts. You can organize your contacts using tags so you can communicate with subsets of them at a time. And they don’t even need to be LinkedIn connections. You can upload your Gmail contacts and iphone contacts too – keeping your entire professional network in one place.

6. It lets others speak for you. Personal branding is not all about you telling the world how great you are. It helps to get others help you tout your accomplishments. There are two ways LinkedIn lets you validate what you say about yourself –endorsements and recommendations. These features make you more credible to those who are checking you out. Just be sure to get endorsements for key skills and have recommendations from respected leaders in your industry.

7. It’s always available. The new version of the LinkedIn app gives you access to everything you need when you are on the move and gives you an opportunity to use those minutes (while waiting for the plane to take off or standing in line at Whole Foods) to reach out to connections – keeping those relationships in shape.

8. It’s exclusively focused on business. There are lots of social networks where you can post a picture of your family outing or your dog doing stupid tricks, but LinkedIn is truly the most powerful professional network for people who are serious about their career.

9. It helps you keep the saw sharp. LinkedIn Pulse provides access to luminaries and their latest thinking. Participating in groups and being engaged in conversations with your connections helps you learn and grow, benchmark processes, and innovate. You can also find mentors, source staff, and find people to coach and mentor outside your company – even outside your industry.

William Arruda is a partner in CareerBlast, a video platform and virtual coach that helps you get promoted faster.

Forbes.com | August 14, 2016 | William Arruda

Your #Career : 5 Ways To Know It’s Time To Quit Your Job…Being Unhappy at Work is the Worst. That’s No Way to Spend the Day. If that Sounds Like You Maybe it’s Time you Look for a New Opportunity & Quit your Job.

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If you want to look for a new opportunity hit up your network of friends in real life and connections on social media.  If you don’t have a LinkedIn account yet now is the perfect time to create one.  Just remember that before you quit your job figure out what your next step is because life without a paycheck can be scary.  

Free- Bubble in Air Sunset

If the sound of your alarm clock sets you into snooze mode…and you really don’t care that it’s after 9 am and you’re still in bed take a minute and ask yourself why.  Maybe it’s because you’re not a morning person, maybe it’s because everyone can use an extra 15 minutes of sleep or maybe it’s because you want to quit your job.

Being unhappy at work is the worst.  It makes the days long and has you impatiently waiting for 5 p.m.  That’s no way to spend the day.  If that sounds like you maybe it’s time you look for a new opportunity and quit your job.

Here are some tell tale signs it’s time to quit your job:

You Don’t Give 110%

If you’re used to giving your all every single day at work then giving anything less than a perfect performance probably makes you feel really bad about yourself.  Once your will to work hard is gone it’s hard to get it back.  A change of scenery may be just what you need to get your groove back.

 

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You’re Not Interested In What’s Coming Next

If your job has become just about the paycheck you probably need to quit.  We all work because we need money, but it’s important to have something to look forward to.  If you don’t picture yourself at your job in three or six months then it’s time to find a new opportunity.

Goals Don’t include Working Towards A Promotion

Staying motivated and working towards the next best thing is an important part of advancing your career.  If you don’t see a future for yourself at your current workplace it’s time to find a place where you will want to be better, learn new skills and move up the ladder.

Not Satisfied

If you find yourself doing your own thing on the side it may be time to turn that into a full time job and go into business for yourself.  Ask yourself why youstarted a side hustle.  Maybe it’s becuase you wanted to learn a new skill, maybe it’s because you need extra money or maybe it’s because it’s time to quit your job.

You’re Not Interested In Making Friends At Work

Workplace culture is so important because we spend eight hours – sometimes more – with our co-workers.  If you find yourself sitting alone at lunch and not enjoying the social aspect of your job it may be time to move on to bigger and better things.  Try to keep a positive attitude because negativity is noticed and you don’t want to be asked to leave.  If you want to go it’s better that it’s on your own terms.

If you want to look for a new opportunity hit up your network of friends in real life and connections on social media.  If you don’t have a LinkedIn account yet now is the perfect time to create one.  Just remember that before you quit your job figure out what your next step is because life without a paycheck can be scary.

Forbes.com | May 29, 2016 | Ginger Dean 

Your #Career : 7 Ways To Make Your LinkedIn Profile Job Search/Contacts Ready…There’s a Lot of Great Advice Out there on Using LinkedIn to Find Jobs/Networking. This Post is Different because I Include Actions to Make your Search so Fruitful that the Jobs/Contacts Find You.

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Here are your 7 Ways:

1. Get Your Headline Right

Although the search algorithm at LinkedIn is a closely guarded secret, one thing many experts agree on is that the words in your headline play an important role in how search results are ranked and displayed. That means you need to make sure the most important words hiring managers and recruiters would use to find are included in your 120-character headline. One way to identify all the right keywords is to go to indeed.com, put in the title(s) of the job for which you are searching and look for the words that come up over and over among the job listings.

 

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2. Grow Your Network

It’s as simple as this: The more connections you have, the more frequently you show up in search results. This makes some people nervous – connecting with people they don’t know. Let me allay your fears. LinkedIn provides a way for you to remove, block or report a connection if they become a problem. So the risk of accepting connection requests from people you don’t know is low. You also get to see the full profiles of first- and second-level connections. The more connections you have, the more full profiles you will see – making it easier for you to check out hiring managers and others you will meet before those interviews!

3. Follow Desired Companies

Get clear about your ideal employers and follow their company pages in LinkedIn. This keeps you up-to-date on what they are talking about – giving you great fodder for your interview. Some of their posts can also include the names and other information about your potential hiring manager or others who could help you open doors in the company. And LinkedIn allows you to follow 10,000 companies – that’s probably a lot more than your full list of targets.

4. Use the Alumni Feature

Including your education in your profile does more than show potential hiring managers what degree you earned from what school. Perhaps more importantly, it gets you on the radar of hiring managers who are your fellow alumni. But the alumni search tool works both ways. Get familiar with this extremely valuable feature. It is one of the best ways to find warm leads inside companies. By searching on your alma mater, you can find people who also went to your school. Then you can reach out, asking them for an informational interview or finding out if there is someone in the company to whom they can connect you. It’s the antidote to cold calling.

5. Add AKA/Common Misspellings

Save some of those 2,000 characters in your summary for a section called AKA/Common Misspellings and include all the different ways people may spell your name, your nicknames, maiden or married names, etc. That way, people can find you whether or not they know exactly how to spell your name.

6. Get Your Skills In Order

Literally. Sure, LinkedIn endorsements seem silly. Most of us have been endorsed for skills we don’t want to be known for – or we don’t even possess. The challenge is that even though we roll our eyes when we think about endorsements, they matter. A New York Times article underscores this, quoting Bill Peppler, a managing partner at the staffing firm Kavaliro. He seeks out the most endorsed person with specific skills in a particular city: “It’s hard to know how meaningful that will be in the long run, but to me, it makes them one of the most influential people in that region for what they do.”

7. Be Redundant

Take every opportunity to repeat all the keywords for which you want to be known. Make a list of them. Then prioritize them and add them to all parts of your profile. Make sure they are in your headline, summary and all relevant experience sections, too. Include an additional section at the bottom of your summary called Specialties. Repeat your keywords there, separated by commas.

These easy-to-implement actions will help you get found and make you more attractive to the hiring managers and recruiters who hold the key to your ideal next job.

William Arruda is the CEO of Reach Personal Branding and host of the Reach Interview Series. His full podcasts are available here.

Forbes.com | May 18, 2016 | William Arruda

Your #Career : 10 Job Skills That Will Get You Hired in 2016…You Might be More than Ready for a Career Change, but Do You Have the Skills it Takes to Get Noticed by Recruiters?

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If you’re in the market for a new job, you’re not alone. More than 20% of workers are thinking about jumping shipthis year, up 5% from last year, according to a survey by job search website CareerBuilder.

Free- Door to Building

You might be more than ready for a career change, but do you have the skills it takes to get noticed by recruiters? LinkedIn recently combed through its database to find out which skills employers were most interested in, both in the United States and around the world. They found you’re in good shape if your talents lie in software development or statistics, while other job hunters might have to work a bit harder to catch the eye of hiring managers.

 To develop lists of the top 25 in-demand job skills, the professional networking site looked at trends in hiring and recruiting in 2015. Because companies were recruiting in the last months of 2015 for jobs where these skills were required, LinkedIn predicts they’ll also be in high demand in the first part of this year.

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“[fusion_builder_container hundred_percent=”yes” overflow=”visible”][fusion_builder_row][fusion_builder_column type=”1_1″ background_position=”left top” background_color=”” border_size=”” border_color=”” border_style=”solid” spacing=”yes” background_image=”” background_repeat=”no-repeat” padding=”” margin_top=”0px” margin_bottom=”0px” class=”” id=”” animation_type=”” animation_speed=”0.3″ animation_direction=”left” hide_on_mobile=”no” center_content=”no” min_height=”none”][If you have one or more of these skills, you’re likely to continue getting interest from recruiters in the new year,” LinkedIn’s Sohan Murthy explained in a blog post.

Worldwide, employers were most interested in candidates with skills in cloud and distributed computing. People with experience in data mining (which took first place in last year’s list of hot skills) also continue to be a highly sought after.

“We still live in an increasingly data-driven world, and businesses are still aggressively hiring experts in data storage, retrieval and analysis,” Murthy wrote. Not only are businesses looking for people who can manage and interpret huge quantities of data, but wages in this field are high, in part because there’s a dearth of qualified applicants.

Here are the top 10 most wanted job skills of 2016 in the United States, according to LinkedIn.

  1. Cloud and distributed computing
  2. Statistical analysis and data mining
  3. Mobile development
  4. Network and information security
  5. Middleware and integration software
  6. Storage systems and management
  7. User interface design
  8. Algorithm design
  9. Java development
  10. Web architecture and development frameworks

Technical skills were clearly in high demand, but they weren’t the only talents companies were looking for. In the U.S., there was also significant interest in people with experience in marketing campaign management (#12), economics (#20), foreign language translation (#21), and business intelligence (#23). Worldwide, companies were looking for people with skills as diverse as SEO marketing and electronic and electrical engineering, while corporate law and governance snuck into the top 10 in the United Kingdom, France, Brazil, and Australia.

Eager job hunters with these skills should consider highlighting them on their LinkedIn profile so it is easier for recruiters to find them, while those hoping to make their profile more attractive to potential employers might want to complete training in a high-demand skill. Site like Lynda, Coursera, and Alison offer online courses (sometimes free), or you can earn certificates through a local university or community college. Whatever you do, be sure to add your new skills to your profile.

“Recruiters know what they’re looking for in a position and if your profile or work history doesn’t have the specific keywords associated with your field, it makes it harder for them to figure out if you’re the right fit,” LinkedIn expert Donna Serdula wrote in a blog post.

Meanwhile, demand for some skills dropped off slightly in the last year, according to LinkedIn. Game development fell out of the global top 25, as did digital and online marketing and recruiting. Still, if your specialty is in one of these areas, don’t fret.

“Employers are still looking for these skills,” Murthy reassured job hunters. “[J]ust not as much as last year.”

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CheatSheet.com

| May 17, 2016 | Megan Elliott

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#Strategy : How to Create a Killer LinkedIn Profile in 5 Minutes… Want to Attract More Clients, & Customers using #LinkedIn? Here’s a Simple, Copy-&-Paste Script you Can Use to Make it Happen!

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If you want to Discover How to attract Clients using LinkedIn , it’s critical to understand what your ideal audience on that particular platform wants… and what they don’t.

Free- Business Desk

For instance, they’re not interested in reading an online version of your work résumé. (In fact, that’s about as far away as you can get from creating a killer LinkedIn profile.)  They do want to know, as quickly as possible, who you are, what product or service you provide, and how that product or service can help them achieve their goals. They also have to know how to take next steps to working with you, so they are going to be frustrated if you don’t place your contact information in some strategic places.

I want to show you how to create a client-attracting, lead-generating LinkedIn profile in five minutes or less. Before I get there, however, I need to make one thing clear: If you want to attract your ideal clients and customers on LinkedIn, you must adhere to these two core tenets: Speed and Clarity.

The fastest way to ensure you deliver on those two key elements is to think about one simple reality: How most of us tend to consume content online.

Even as you’re reading this post, you’re likely flicking along on your phone or scrolling on your laptop, scanning and moving fast, stopping only when something stands out and grabs your attention. Your ideal customer is doing the same.

 

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When it comes to laying out your LinkedIn profile in a way that appeals to prospects who are quickly scanning to see if you have what they need, the “copy and paste” template below works as well as anything I’ve seen on the platform.

Best of all, the entire process should take less than five minutes.

The copy-and-paste template for generating Leads on LinkedIn.

(Note that I use ALL CAPS for sections like “WHAT I DO” and “WHO I WORK WITH” to help those headers stand out, since LinkedIn, as of this writing, doesn’t allow you to use bold or italic text on your profile page.)

WHAT I DO: I help [fusion_builder_container hundred_percent=”yes” overflow=”visible”][fusion_builder_row][fusion_builder_column type=”1_1″ background_position=”left top” background_color=”” border_size=”” border_color=”” border_style=”solid” spacing=”yes” background_image=”” background_repeat=”no-repeat” padding=”” margin_top=”0px” margin_bottom=”0px” class=”” id=”” animation_type=”” animation_speed=”0.3″ animation_direction=”left” hide_on_mobile=”no” center_content=”no” min_height=”none”][MY TARGET AUDIENCE] achieve [THEIR TOP GOAL] by providing [MY PRODUCT or SERVICE].

WHO I WORK WITH: I partner with [TARGET AUDIENCE or INDUSTRY TYPE] including:

[Insert Bulleted List of Job Titles, Industry Names, Client Types, etc.]

WHY IT WORKS: When you partner with [MY COMPANY NAME], you get the most efficient, effective, and affordable [PRODUCT or SERVICE] that [TARGET AUDIENCE] are looking for right now.

WHAT MAKES ME DIFFERENT: [Answer that question! What makes you unique/different/better than similar vendors or competitors? XYZ years of experience? Certifications/Patents/etc.? Something else?]

WHAT OTHERS SAY: [Copy and paste two-three testimonials in this area. Make them specific to the product or service you’re offering or the industries you’re serving. Focus on the results clients got from using your product or service. Include the full name of the person and his or her company to give your testimonials more legitimacy.]

HOW IT WORKS: [Explain how your process — “we start with a free evaluation, we do an analysis of your website’s SEO rankings,” etc.]

READY TO TALK? Feel free to connect with me here on LinkedIn, drop me a line at [EMAIL ADDRESS], visit me online at [WEBSITE URL] or call me directly at [PHONE NUMBER].

Look here: great LinkedIn summary examples.

If you want to see some great examples of how LinkedIn Riches students of mine have followed this format to near perfection with their LinkedIn profile summary sections, check out these profile pages:

Your turn — update your LinkedIn summary!

Time to take action! Copy and paste the template above into your LinkedIn summary section, then leave a comment below and let me know how it turns out!

 

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The opinions expressed here by Inc.com columnists are their own, not those of Inc.com.
PUBLISHED ON: MAR 2, 2016
BY JOHN NEMO

Founder and CEO, LinkedIn Riches

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