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Your #Career : Use this One-Paragraph #CoverLetter to land your next #JobInterview …Most #Recruiters just Skim Cover Letters, so Here’s How to Craft a Short and Effective One that Can be Read in 60 Seconds or Less.

Cover letters are dead, or so we’ve been told. Many recruiters and hiring managers don’t even bother to read them, opting to skim resumes instead. But however their influence might be waning, plenty of people who are faced with making hiring decisions still rely on cover letters in order to size up candidates and determine who might be worth calling in for an interview.

So how can you make your cover letter as effective as possible? Make it short. Emily Liou, career happiness coach at CultiVitae, says you can probably boil your full-page cover letter down to a single paragraph (or two), without rehashing your resume. Here’s how.


Related: I Had Career Experts Make Over My Crappy Cover Letter


WHAT TO CUT

That formulaic opening line. “A big mistake I see candidates make,” Liou says, “is they start off very cookie cutter with the, “It’s with the utmost enthusiasm that I apply for this position. I am a great fit because . . . I bring years of . . .’” Not only do these openers waste precious space (and the hiring manager’s time), they instantly make candidates blend into the pack, when the whole point is to stand out.

All those basic “job skills” that aren’t really skills.“It seems as if everyone is detail-oriented, has strong communication skills, and is a fast learner,” Liou points out. Those descriptors have no place in a short, compelling cover letter. Chances are if it’s a meaningless buzzword on your resume or LinkedIn, it’s just as useless in your cover letter, too.

A chronological recap of your entire work experience. Don’t feel obligated to squeeze in a mention of every job you’ve ever held in the order you held them–it won’t do you or recruiters any favors. “Your resume is going to be reviewed first,” Liou says. “If the recruiter sees potential in your background, then they will read your cover letter.” So write your cover letter based on the premise that the reader is already familiar with the general outlines of your career trajectory.


Related:How To Write A Cover Letter That Doesn’t Just Recap Your Resume

 

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What Skill Sets do You have to be ‘Sharpened’ ?

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WHAT TO INCLUDE

One great thing you’d be able to do the week you start. “When writing a cover letter, it’s really important to get into the mind of your reader,” Liou explains. “The job description’s summary and main responsibilities often highlight what this successful candidate will be doing on a daily basis. Try to picture the role and ask yourself, ‘Why would I be able to immediately contribute to their team?’ In other words, be sure to highlight what specifically about your entire background and experiences sets you apart from other candidates.” Focus on productive, positive actions you’ll be able to take right away based on your current skills.

Tell a story. It can even be about them, not you. “Aim to capture their attention by telling them what about their product, service, or mission really drew you to apply for this role out of all the other similar positions out there,” Liou advises. Otherwise get autobiographical and offer an anecdote, she says. “If you have an interesting story or way you learned about the company, share this! People connect with stories and it will make your application memorable and unique.”

PUTTING IT TOGETHER

Can you fit all this into a single paragraph? Liou says it’s possible. She sketches it out like this, using a hypothetical job opening at Netflix by way of example (in her words):

  • Sentence 1: Strong opener that captures their attention: “Confession: I recently binged two full seasons of Narcos last weekend.”

  • Sentence 2: Explain why the company’s mission, product, service, etc. resonate with you so much: “As a film and TV enthusiast with a Netflix membership since 2013, I’m impressed with the user interface and features that are continuously released.”

  • Sentence 3: Share why you’re so passionate to see the company grow in the role: “I believe Netflix has disrupted the entire entertainment business, and I would appreciate an opportunity to provide bold recommendations backed with data in the data analyst opening.”

The next three to five sentences, Liou continues, “would then immediately dive into background and why you’re a match.” In her example, this is where you’d explain how you’d be able to start contributing to the organization right away–since you’ve already offered an anecdote in your first sentence.

You could hit “return” twice and start a new paragraph before sharing that, but you’ll still be left with a lean, clean cover letter that’s compelling to read. Which, of course, is exactly the point.

 

FastCompany.com | May 23, 2018 | Rich Bellis

Your #Career : These Are 5 Beliefs You Need To Ditch When You’re #JobHunting …When the Going gets Tough, it’s Easy to Succumb to Negative Thoughts. But Try your Best to Get over These Mentalities that Can be Detrimental to your Job Hunt.

We all have different filters through which we see the world that influence our attitudes and behaviors. One filter that is common to many is that of the “victim.” When circumstances become challenging, we sometimes use this “victim filter,” to ease certain ego bruises we experience. This filter leads us to feel victimized by events perceived to be beyond our control.

When going through the interview process, we subject ourselves to all kinds of vulnerabilities that may compel us to play the victim card. This kind of mentality can be especially detrimental when it manifests during a job hunt.

As a candidate, it’s your job to ensure that:

  1. You’re able to articulate yourself professionally and sell your experiences
  2. Your professional documents tell a clear and formatted story
  3. You’re prepared for each interview

If you can’t check these boxes, then there’s work to be done beyond adjusting your attitude. However, if you’re confident that you’ve met the criteria discussed above, and you’re still experiencing interview rejection, it’s important to counter the negative thoughts that may result. Let’s examine some common victim mentalities.


Related:4 Common Assumptions That Kill Your Job Search Before It Even Starts

1. “IF A PERSON I REACH OUT TO FORGETS TO FOLLOW UP, THEY MUST NOT WANT TO HELP”

People are usually well-intentioned and willing to help. Before assuming that someone has dropped off the face of the earth to avoid helping you, consider that they may have simply forgotten, or your approach didn’t work! People get inundated with messages all day, so it’s your job to be thoughtful about standing out.

Consider the following strategies before writing a person off:

  1. Take the initiative to follow up and nurture your leads
  2. When reaching out to someone for networking purposes, remember to ask for advice, not a job
  3. Refine and retry your messaging–a/b test your strategies to see what works

Reframe your thoughts to, “This person forgot to get back to me, but it’s my job to follow up and make a great impression.”

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What Skill Sets do You have to be ‘Sharpened’ ?

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2. “I DON’T HAVE THE RIGHT EXPERIENCE, SO I WON’T BOTHER APPLYING”

Job descriptions often set out a wish list of qualities required of candidates that are more aspirational than mandatory. Though you might not have the years of experience, your skill set might nonetheless still fit the bill for a given position. Less experience also means a lower pay grade, which can be an advantage for an organization.

Break the job description down into tasks, and if you feel you could succeed in each area, don’t hesitate to apply.

Reframe your thoughts to, “I can’t change my work experience, but if I get rejected at least I went for it!”


Related:Recent Grad With No Job? Here Are 7 Strategies To Get Hired Faster 


3. “JOB HUNTING IS HARD FOR SOMEONE LIKE ME”

Whether you’ve been laid off, fired, or left a job, it’s tempting to think that you’re the only one struggling. You need to acknowledge that job hunting is hard for everyone; and you can’t pretend that there won’t be rejection involved. “You’ll need to build the confidence to move on from setbacks and get back on the horse,” says Work & Life Coach Minda Miloff. It’s important to fill your life with meaningful hobbies and projects, so when a challenge presents itself in one area, your confidence remains intact!

Reframe your thoughts to, “Job hunting is hard for everyone. I will show empathy and help those in their job search whenever I can.”


Related:What You Can Look Forward To After Giving Up On Your “Dream Job” 


4. “I’VE BEEN REJECTED FROM SO MANY JOBS–IT’S NOT FAIR!”

When an organization makes a choice about who gets the job, the decision may not always be based on criteria that is transparent to you. Though the outcome might not be what you hoped, there is always something to learn and a tangible skill to be gained through each interview, says Miloff. Assume that the competition is stiff, and you can’t predict how things will unfold. Focus on what you can learn from each interview, and use that to drive yourself forward.

Reframe your thought to, “I’ve been rejected from so many jobs, but I’ve learned from each rejection, and I know that all it takes is one person to say yes.”


Related:One LinkedIn Employee’s Insider Tips For Job Searching On The Sly 


5. “I’M NEVER GOING TO LAND THE JOB I WANT”

While you need to project the confidence that you’ll be successful, it’s important to monitor your expectations and be realistic that there is a chance things won’t work out. Interviews should be viewed as a performance about “delivering the best of who you are on the spot,” says Miloff. At some point, you have to say, “I did my best,” and that’s a helpful countermeasure to feeling knocked down.

Reframe your thoughts to, “I will land the right job eventually. I accept that it might take time, commitment, and grit on my behalf.”

It’s normal to indulge in some necessary pity parties. However, career development requires mental toughness, strength to recover, and self-awareness to recognize your own weaknesses or alternatives for why things didn’t work out. Rejection is an unavoidable part of the process, and so the quicker you learn to bounce back and re-strategize, the more success you’ll find!

 

FastCompany.com | May 3, 2018 | BY STACY POLLACK—GLASSDOOR 4 MINUTE READ

Your #Career : 6 of the Most Captivating #CoverLetter Openers (& Why They Work)…Let’s Cut Straight To The Chase: Most (if not all) #CoverLetters are Bad.

Let’s cut straight to the chase: most cover letters are bad. In fact, Dawn Rasmussen, certified resume writer and president of Pathfinder Writing and Career Services, happily admits that “I love writing cover letter openings because I know how bad they usually are.”

But that doesn’t mean your cover letter is destined for the slush pile. By starting with what Rasmussen calls a hook, you can snag a hiring manager’s attention — and even a new job.

“The best openings — otherwise known as a hook — are attention-getters,” Rasmussen says. “Hooks are similar to headlines you see online that tempt you to click and find out more.”

How can you write a hook? You can open with a compelling quote, tell a story, use humor and much more. Here are six cover letter strategies you can use — plus examples you can emulate — along with the reasons why they work so well, so that you can get to writing.

Strategy 1: Open With a Quote

Dear [fusion_builder_container hundred_percent=”yes” overflow=”visible”][fusion_builder_row][fusion_builder_column type=”1_1″ background_position=”left top” background_color=”” border_size=”” border_color=”” border_style=”solid” spacing=”yes” background_image=”” background_repeat=”no-repeat” padding=”” margin_top=”0px” margin_bottom=”0px” class=”” id=”” animation_type=”” animation_speed=”0.3″ animation_direction=”left” hide_on_mobile=”no” center_content=”no” min_height=”none”][Hiring Manager],

“It is the spirit and not the form of law that keeps justice alive.”  — Earl Warren

As a public defender, my job is to keep justice alive, and I do this by relentlessly pursuing avenues to ensure that this is carried through for the people that I represent.

According to Rasmussen, this opening works really well because “it specifically addresses the underlying motivators that encompass both law [the candidate’s chosen industry] and the driving force for justice, which fits right along the lines of what a public defender does.”

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What Skill Sets do You have to be ‘Sharpened’ ?

Continue of article:

Strategy 2: Pique a Hiring Manager’s Curiosity

Dear [Hiring Manager],

I knew that I was destined for greatness when I was slimed on Nickelodeon. Nothing like being covered in green goo to help you realize your potential. “How does this apply to the open internship at Airbnb?” you may be wondering. Because I am collaborative, creative and tenacious enough to get a bunch of smelly slime dumped on me and still keep smiling.

Lindsay Mustain, Talent Paradigm‘s vice president of business development and job coach, says that starting a letter in a way that piques curiosity is “considered a pattern interrupt. It’s silly and interesting. It’s enough for someone to stop and get a little bit of attention and keep your audience interested in your story. Make sure it’s something interesting to read.”

Strategy 3: Show You Pay Attention to Company News

Dear [Hiring Manager],

According to a recent article in the Portland Business Journal, “ABC Corporation just signed a new lease on a 100,000-square-foot office park.”

Because [your company] is making the news with such a large new office space addition, growth is in your immediate future.

It is clear that your company is adding headcount, so having a sales team that can scale revenues accordingly is critical to your continued success. And that’s where I come in.

Accelerating revenues is a hallmark of my career, and since my background is in the same sector, I see a great deal of opportunity to help expand your company’s footprint in the marketplace and enhance the bottom line with new sales.

“Holding a mirror back up to the employer so they can see themselves in the news is a great attention-getter,” says Rasmussen. “But it also shows critical thinking skills — tying together that a new lease means more people and more money needed to keep operations afloat.”

Strategy 4: Tell a Story

Dear [Hiring Manager],

When Flight 1549 touched down into the cold, dark waters of the Hudson River on January 15, 2009, as a passenger, I thought my life was over.

Seeing the professionalism and calmness of the entire flight crew was something to which I immediately connected. I had thought about becoming a flight attendant in the past, but something clicked in that moment — and I realized that my desire to serve in this capacity was actually being born in that moment.

There’s a “wow factor” when you tell a story in the opening of your cover letter, Rasmussen explains. “It grabs your attention, and makes you think, ‘Here’s someone who had something major happen to them. I should read on.’” It also shows off your personality, too.

Strategy 5: Show Your Passion  

Dear [Hiring Manager],

When I heard Elon Musk’s quote, “when something is important enough, you do it even if the odds are not in your favor,” I knew I needed to tell you about the passion I have around the vision that Tesla has for infinitely scalable clean energy. I’ve been dreaming of a career with Tesla since I was in college and the Tesla Roadster became available.

Fact: businesses want to hire people who are passionate about their industry and company. So, show that passion, Mustain encourages. “You know the business, you know the founder, you know the mission,” she says. “You are a raving fan and educated about the company. You start with why you believe in them,” and then take the letter from there.

Strategy 6: Write Unconventionally

Dear [Hiring Manager],

Congratulations! You have just reached the last résumé you’ll need to read to fill the open operations manager position.

So relax, put your feet up and read on to find out how I can help your company reach its productivity, cost management and efficiency goals.

This cover letter opener is gutsy, but that’s the point, Rasmussen says. “The candidate is literally going directly to the key pain points of what the employer needs,” she points out, “but in an upbeat way without being too snarky.”

 

Glassdoor.com | April 26, 2018 |  Posted by 

 

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