Archive for category: First Sun Blog

We would like you to come in for an interview.” Those wonderful words are what every job hunter wants to hear. Kathy, 55, an HR Manager, called me immediately after she got off the phone with the recruiter. She said, “This job opportunity is ideal for me. I’ve been inside my company for the last 18 years. I haven’t had to interview as I just got promoted. I want to stand out and make a good impression, but I’m not sure how. Can you help?”

Kathy was pleased that her resume had gotten her this far. Next comes the difficult part of convincing the employer that you are the person to hire. The interview failure rate is between 75-80%. So how can you change that and dramatically improve your odds of being offered the job?

Answer: The 60 Second Sell.

In an interview coaching session, Kathy learned how to take control of the job interview immediately. We developed her 60 Second Sell, a job interview technique I created years ago and have been teaching to book readers, students, and career counseling clients. It is a tool that helps you target your skills to meet the employer’s needs. It allows you to summarize your most marketable strengths in a brief and concise manner. Successful job hunters have found that the 60 Second Sell is the most influential tool they used during the interview process. They praised this technique because it was very effective in capturing the employer’s attention.

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Best Daily Choice: Follow the Best of FSC Career Articles/Blogs @

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Question: Want the ‘the best/current articles/blogs on the web’ on Job Search, Resume, Advancing/Changing your Career, or simply Managing People?

Answer: Simply go to our FSC Career Blog below & Type(#Jobsearch, #Resume, or #Networking) in Blog Search:  https://www.firstsun.com/fsc-career-blog/

What Skill Sets Do You have to be ‘Sharpened’ ?

Article continued …

Think of this as your 60-second verbal business card. It will summarize your best skills, accomplishments, and previous experience in a well-thought-out fashion that will immediately make the employer know why they should hire you. The 60 Second Sell is a proven shortcut to your success. Many career counseling clients have reported it was the best job-search technique they’d ever used. It’s easy to create and easy to implement. Once you’ve learned this technique, your interviews will be significantly improved because you will be able to do the most important thing necessary to land a job—get the employer to recall you and top your abilities.

The Formula: Creating Your Strategy

Examine your previous experience. Write out the key responsibilities for each job you’ve held. Note any significant accomplishments. Zero in on your essential work strengths—those abilities where you excel and are most productive. Use your network to get as much background as possible about the employer and the position’s needs. Many times, your contacts will point out the very aspects that you must stress. Other times, there will be little information available, and you will need to guess based on your general knowledge about performing the job.

After reviewing the employer’s and position’s needs, determine which of your abilities and which aspects of your experience will be most relevant to the employer. Then create your top five selling points, known as the 5 Point Agenda, and use each point to build a robust picture emphasizing how you can do the best job.

In Kathy’s case, the company wanted to find a progressive HR partner to lead its organization. They needed a strategic leader and a true business partner. Her 5 Point Agenda needed to stress her achievements. Here are the top five selling points she was going to emphasize.

Job opening: Human Resources Director – 5 Point Agenda

Point 1: Award-winning human resources leader.

Point 2: Provided strategic direction and led the company culture initiatives that resulted in the company recently being named a national best-places-to-work organization.

Point 3: Strong entrepreneurial drive was responsible for delivering new programs, HR systems, and significant policy enhancements.

Point 4: A strategic and operational business partner working closely with top executives.

Point 5: Exceeds goals and expectations.

Human Resources Director – 60 Second Sell

“I’ve been an award-winning human resources leader with fifteen years of experience providing strategic direction. I’m proud to share that my current employer was recently named a national best-places-to-work company. I am a global thinker who contributed to the company’s success as a strategic and operational business partner, and we have cut attrition by 60%. I display a strong entrepreneurial drive at work. I have been responsible for delivering new programs, HR systems, and major policy enhancements that have shaped our current work culture. My CEO has repeatedly recognized me for my innovative leadership that often exceeds goals and expectations.”

How to use it

Most interviews are over before they ever really get started. Most job hunters are shocked to learn that the interviewer is often distracted, thinking about previous candidates or other work that needs to be done. You need to immediately capture the employer’s attention and get him tuned in to you as a top-notch candidate. Open the interview using your 60 Second Sell. Typically the first question you are asked in an interview is Tell me about yourself. In one interview I conducted with the CEO, I got a twenty-minute answer. After the first minute or two, the prospect totally lost my attention. Had the person answered with a 60 Second Sell, he might have started the interview by grabbing my attention and keeping it. Questions such as Tell me about yourself require a brief summary noting your most marketable skills, not a life story.

Another question to which your 60 Second Sell is the perfect answer: Why should I hire you? This question is asking you to convince the employer to hire you. Other applicable inquiries include: What are your strengths? What makes you think you are qualified for this job? What makes you think you will succeed in this position? Why do you want this job? These questions offer you an excellent way to stress your 5 Point Agenda (your most marketable skills) using your 60 Second Sell.

The 60 Second Sell is effective because it immediately demonstrates your strengths and illustrates how you will fill the employer’s needs. It gets their attention quickly, makes you stand out, and keeps them interested. This technique is also an effective way to close the job interview too. Read about that here in this Forbes article: How To Close An Interview To Land The Job.

Forbes.com | September 15, 2020 | Robin Ryan

If you are not gaining traction in your job search after months of trying, it’s time to take stock of what you’ve been doing. It’s not easy to engage in critical self-introspection. You’d like to think that you’re doing everything right, but no one is giving you a chance.

That could be the case, but to play it safe, it makes sense to conduct a self-assessment and audit of your actions to determine if you’re doing your best in pursuit of a new job. Here’s a checklist to help you figure out if you need to improve your job search strategy and efforts.

Check Your Tone

It’s easy to become jaded, frustrated and angry with the interview process. It’s particularly stressful when we’re in the midst of a pandemic, millions of people are out of work, you’re stuck at home and the news seems bleak.

Although it’s understandable to feel aggrieved, you can’t let it show during the interview process. Hiring managers, recruiters and human resource professionals desire people who are positive, motivated, sharp and exude confidence. They feel that this type of person can add value, work well with others and contribute in a positive and meaningful way.

Be honest with yourself. Do you come across bitterly, talk badly about your past bosses and co-workers? It’s a big turnoff if you act like a resentful malcontent. With so many people seeking out new jobs, the people involved with the interview will take a hard pass and move onto someone who has a nicer disposition that fits in with the corporate culture.

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Twitter: Follow us @ firstsunllc

Best Daily Choice: Follow the Best of FSC Career Articles/Blogs @

https://twitter.com/search?q=bestoffscblog&src=typeahead_click

Question: Want the ‘the best/current articles/blogs on the web’ on Job Search, Resume, Advancing/Changing your Career, or simply Managing People?

Answer: Simply go to our FSC Career Blog below & Type(#Jobsearch, #Resume, or #Networking) in Blog Search:  https://www.firstsun.com/fsc-career-blog/

What Skill Sets Do You have to be ‘Sharpened’ ?

Article continued …

Focus on the details

Take a fresh new look at your résumé, LinkedIn profile and social media presence. On the logistics side, you must ensure that your grammar, punctuation and spelling are accurate. Photos, background and any other graphic additions should be clear, in focus and serve to burnish your brand. Remember to include a phone number and email address, so people can easily contact you. Add links to projects that you’d like hiring managers to see.

Your responsibilities, past accomplishments and achievements should jump out at the reader and make them take notice. Be specific and quantify your success with data, numbers and examples. Make sure that whatever you write is the truth. If you embellish too much, it could blow up in your face during the interview and background check.

Make sure that your résumé, LinkedIn profile, elevator pitch and social media profiles and postings highlight your success, brand and core responsibilities. It’s imperative that you tell the reader what you want to do next, so that they understand your goals.

Interviews now—and for the foreseeable future—will be conducted via online videos. Ensure that you have all of the appropriate technologies and tools to succeed. Conduct trial runs to check if everything is working properly. This should include a check to determine if the picture quality is poor, connection spotty, background inappropriate for your brand, the lighting too dark and the mic doesn’t work well. Audit and remedy these inadequacies far in advance of the interview.

If you haven’t done so already, please practice online interviewing with some trusted advisors who can offer meaningful and actionable advice, feedback and critiques. Keep in mind your body language. Are you squirming in your seat, averting eye contact by looking everywhere else besides the camera lens, crossing your arms or noticeably getting distracted from the call?

Shooting yourself in the foot

Your job search is now your job and utmost priority. A thorough, well-thought-out strategy to achieve your objectives is necessary. We’re not in the type of job market in which you could just “wing it.” Just like a sports team has a game plan and a road trip requires a map or GPS system, the same holds true for your job search. Yes, you want a job, but you also need to have a daily system in place to execute your objectives on a consistent daily basis. If not, you’ll waste precious time going around in circles.

If you bombard a company with résumés and application submissions for over a dozen different job listings, this approach will epically fail. The corporate human resources and talent acquisition professionals will assume that you’re taking a scattershot approach to your job search and couldn’t care less about the job or company. To them, it’s like you’re throwing things against the wall and hoping that it sticks.

It’s smart to be conscious of other people’s time. When offered an interview, graciously inquire what days and times work best for them. Never provide a time-slot availability too early in the morning, late in the day or right before or after a long weekend. The interviewer may accept these awkward times, but inwardly resent you for making the person drag themselves into an interview at 7:30 a.m. after a long holiday weekend.

Much has been written about corporations ghosting candidates. Just because they do it, it doesn’t mean you should too. Don’t disappear during the interview process. If something comes up that requires you to reschedule a meeting or temporarily pull out of consideration, be polite and let them know what’s happening. They’ll understand. They won’t, however, understand if you go dark on them. They’ll think of you as rude or a flake and simply move on.

Takeaway

Review all of your actions—big or small. Continually ask yourself:

• Am I paying attention to the important details on my résumé, LinkedIn and social media?
• Does it represent me the way I’d like to be perceived?
• Do I come across positive and upbeat or downcast and surly?
• Should I devote more highly focused time to my daily job search?
• Is my tone and body language a selling point or ruining my chances?
• How am I acting—accommodating or inconsiderate?

Sometimes things boil down to the many small, incremental actions you take on a regular daily basis. Thoughtfully continue to check on what you’re doing. The aim is to ensure that you’re doing everything within your power to succeed in the job search.

Forbes.com | September 13, 2020 | Jack Kelly 

We were all raised to be nice, polite and considerate of others. As young children, our parents told us to watch what we say in public, not to purposely offend people and to always respect our elders.

This was and still is good, sound advice. There are times, though, when you have to respectfully diverge from your parent’s lessons. The real world, as an adult, is far different compared to being a kid. The jungle rules of the corporate world sometimes don’t lend itself to a pacifist approach. There are only so many times that you can smile, nod and say “thank you” to a person who has treated you like dirt. After months of getting kicked around, you have to start standing up for yourself. You can’t continue letting life push you around. It may be time to take the gloves off and fight back.

Looking for a job during the pandemic is brutal. Millions of Americans and people all over the world are out of work. Millions more worry about losing their positions. Six months into the Covid-19 outbreak, things are still hard. Career and job search advice dispensed by the so-called experts have not changed from the pre-coronavirus days. It’s the same type of stuff that our parents said—nice, safe, overly polite and noncontroversial.

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Twitter: Follow us @ firstsunllc

Best Daily Choice: Follow the Best of FSC Career Articles/Blogs @

https://twitter.com/search?q=bestoffscblog&src=typeahead_click

Question: Want the ‘the best/current articles/blogs on the web’ on Job Search, Resume, Advancing/Changing your Career, or simply Managing People?

Answer: Simply go to our FSC Career Blog below & Type(#Jobsearch, #Resume, or #Networking) in Blog Search:  https://www.firstsun.com/fsc-career-blog/

What Skill Sets Do You have to be ‘Sharpened’ ?

Article continued …

Desperate times call for desperate measures. You can sit back and take the rudeness and abuse or you can stop playing defense and go on the offense. If you’ve been knocked around without realizing any success, you have nothing to lose and should start considering a more aggressive game plan. Here’s what I’d suggest that you do next.

• Stop caring about what people may think or say about you. Instead hyperfocus on yourself and what you need to do to succeed in your job search. Go after what you really want to achieve.  Life is too short to settle for anything less than what you truly desire.
• When you’re rejected, there’s no need to take “no” for an answer. Follow up with the company and their representatives by asking why you weren’t selected for the interview and job. Ask them for constructive feedback, so you could improve upon the next interview. If they refuse to respond, seek out their manager or an executive to tell them about the shabby treatment you have received. If everyone does this, corporations will be forced to change the way they operate and become more empathetic, transparent and communicative.
• Contact everyone you know and demand their help. Hold them accountable. Let them know you’re in a tough bind. If people really care about you, they should want to find ways to help. It will be awkward, but if your friends, family, alumni, network, colleagues, former co-workers and prior managers aren’t there for you in your critical time of need, then it’s time to question why they’re in your life.
• Boldly brand and market yourself on LinkedIn. Connect with people that can help your career. This will include hiring managers, human resources, internal talent acquisition professionals, recruiters and peers at companies you’d like to join. After these people accept your invitation, like and comment on their posts. Add your own thoughts, advice and articles. Position yourself as an expert and thought leader in your space. Soon, you’ll get noticed and decision makers will keep you in mind when they have suitable jobs.
• If job listings seem like a stretch, take a chance. When a job is advertised as based in another city or state, ask if you could work remotely. The worst that happens is that they say no. Big deal, you can move on to the next one.
• Track down the hiring managers and human resource professionals responsible for the job listings that you possess all the right background and experience. Contact them directly, let them know of your keen interest and the reasons why you’d be fantastic in the role. If they ignore you, keep trying to get in front of them. Find other people at the company who may be connected with the coveted job and contact them too, and tell them to put in a good word about how wonderful you are.
• Get in touch with top recruiters that specialize in your field. Sometimes they may blow you off if they don’t currently have the right job for you at the time. That’s okay; keep trying to get in front of them, so that they’ll remember you and keep you in mind when they do have the appropriate job that’s a fit for you. Remember, a recruiter only gets paid when they place a person in a new job. If you have the appropriate talents for a job that that they’re recruiting for, they’d be happy to help—as they’ll earn a commission.
• If all of the doors and windows are closed and locked, start considering a Plan B, pivot or reinvent yourself. You’ll be afraid to try something new, going back to school or starting all over again. If that’s the only option left, don’t bemoan your fate and go for it with gusto.

I get that this sounds sort of aggressive. It is, but it doesn’t mean you have to come across as a jerk. Follow these instructions in a polite and persistent manner. Never lose your cool, get angry or say anything nasty that you’ll later regret. Make them see you as the winner that you are.

It may take some time, but with this renewed vigorous mindset and strategy, you’ll eventually win everyone over with your charm, skills, talents, enthusiasm, motivation and relentless drive.

Forbes.com | September 11, 2020 | Jack Kelly

With so many books and resources available about how to strive for success, you’d think most people would feel confident about their career journey, blissfully moving from one job to the next, feeling clear-headed and excited. Right?  That sounds ideal, but unfortunately, it isn’t the reality for most people.

No matter how many learning resources are out there, careers are very personal, and you’re bound to face plenty of times of uncertainty throughout the course of your professional life.

Often, when we’re questioning something, we don’t ask it out loud. We keep it locked inside our minds, reluctant to seek advice because we feel as if we should have it all figured out already. We remain silent because we think there must be something wrong with us.

But here’s the thing: Many people struggle with their careers. This isn’t something you’re alone in, and it certainly isn’t something you should be embarrassed about.

Finding the answers to some of these big career questions can be daunting. It requires knowing exactly who you are, and digging deep. This introspection might be uncomfortable, but it’ll also be more than worth it—the answers to your most pressing career questions are inside of you. You just have to slow down enough to find them.

1. Is Work Supposed To Be This Hard?

Even a job you love won’t be rainbows and unicorns all the time. But, overall, your work should energize and fulfill you. Start paying attention to the hard moments. How difficult are they? Do they make you lose sleep, have panic attacks, and feel anxious often? If so, these are clear signs that it’s not healthy for you, and you probably shouldn’t continue.

Ultimately, you want to figure out if your work is joyfully hard (it excites you and doesn’t plague you with negative emotions) or painfully hard (it puts you in a bad mood and you’re on the brink of burnout). If the answer is the latter (most of the time), it’s time to pack up and move on.

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LinkedIn: https://www.linkedin.com/in/chris-g-laughter-b46389198/

Twitter: Follow us @ firstsunllc

Best Daily Choice: Follow the Best of FSC Career Articles/Blogs @

https://twitter.com/search?q=bestoffscblog&src=typeahead_click

Question: Want the ‘the best/current articles/blogs on the web’ on Job Search, Resume, Advancing/Changing your Career, or simply Managing People?

Answer: Simply go to our FSC Career Blog below & Type(#Jobsearch, #Resume, or #Networking) in Blog Search:  https://www.firstsun.com/fsc-career-blog/

What Skill Sets Do You have to be ‘Sharpened’ ?

Article continued …

2. Why Do I Feel Like A Failure When I Mess Up Or Don’t Succeed?

Believe it or not, failure is critical to being successful. You need to experience it in order to learn and grow. When mistakes happen, which they will, you need to manage your mental chatter and reverse the negative thinking. Instead of branding yourself a failure, view each time you don’t succeed as an amazing learning opportunity.

Here’s an example: My client Karen was recently laid off after only being in her role for two months. She made a critical error that resulted in the decision. Rather than letting the situation get her down, I helped her see that the role she was fired from was one that she was already feeling uneasy about. We started to see the firing as a gift, as staying would have ended up creating more angst in the long run. Because she was able to see this event as an opportunity, she’s used her time job-searching to re-think her career. Now, instead of seeking out another position, she’s starting her own business, and she’s more energized than ever.

Remember: Feeling like a failure is a choice. Choose a different path. Don’t let it affect your self-worth.

3. Why Do I Care So Much About What My Family Thinks About My Career? 

Here’s the thing: The only opinion that matters when it comes to the type of work you do is yours. Trust me, I know—pressure from parents, spouses, or others in your life can be tough to overcome. But if their advice feels wrong, or if it makes you feel exhausted or unmotivated, then you shouldn’t take it.

Rejecting their suggestions can be difficult, but it’s a key to success. Get connected to what you really want, then stay true to it regardless of what anyone else thinks. I had experience firsthand with this when I started my own business. My parents are not entrepreneurs, and the thought of starting a business from scratch was something they saw as risky. They tried to deter my decision, and they often asked when I was going to get a “real” job. I decided to ignore their suggestions and honor my energy and drive. Nearly 12 years later, it’s been one of the best decisions of my life.

4. I Don’t Feel Motivated—Is This Normal?

Not only is every feeling normal, but you should pay close attention to each one. Not motivated? That’s definitely something to dig into. What specifically do you not want to do? Which part of your work feels like it’s draining your energy the most? Take note: Only you, not anyone else, can answer these questions.

While many people have felt a lull in motivation over the past several challenging months, feeling chronically unmotivated at your job is most likely a sign that you’re doing the wrong type of work for who you are. Honor your gut instincts. Don’t let fear get in the way.

5. Why Isn’t My Career Where I Want It To Be Even Though I Followed All The Rules?

The mere fact that you’re asking yourself this is something to celebrate, because it means you’re ready for growth and clarity. The reality is, most of society’s “rules for success” are just plain wrong—and this includes what your family and friends say (unless, of course, one of them is a career expert!).

If you followed “the rules,” it’s not surprising that you may have ended up on the wrong path. Take a good look at each step you took and what rules you followed. Which ones didn’t feel right to you? For example, did getting that extra degree excite you, or did you do it because you thought you needed the credential? Were you trying to make your parents—or even your boss—happy? Be truthful.

More often than not, being true to who you are requires breaking rules. I’ve worked with hundreds of clients, and almost every person has an example of following someone else’s rules and experiencing the frustration of it not being right for them. But for those who have broken rules because the alternative approach was a result of them being true to themselves? Not a single one has ever regretted it. Bill Gates is a well known rule-breaker, and you can see how far it’s gotten him! Once you accept this, you can create a path that is absolutely the right path for you.

Forbes.com | September 8, 2020 | Laura Garnett

Your LinkedIn profile is one of the most powerful career assets you have. It’s your professional portfolio—a multimedia representation of who you are and the value you deliver. And in our new all-the-time, all-virtual world thanks to Covid-19, your LinkedIn profile has become your first impression. What’s more, your LinkedIn About section (formerly called your Summary) will be the most read version of your bio.

In today’s uncertain times, it’s more important than ever to stay on top of your LinkedIn profile and to refine it regularly so it’s always relevant and compelling to the people you want to reach. You also need to stay on top of the myriad refinements and new features LinkedIn adds to the platform so you can instantly benefit from them and ensure your personal brand stands out and clearly differentiates you from the hundreds of millions of other LinkedIn members.

LinkedIn’s latest blog post references many of the most recent changes. The ones I highlight here will be most valuable to you as you build your brand and make a positive, authentic first impression online.

Let people know you’re open to new adventures.

With the new OpenToWork photo frame on your headshot, you can alert those who are checking you out that you’re ready for your next big gig. I’m thrilled that LinkedIn added this. Before this feature came along, many who were seeking work used their headline to tell others of their availability with a statement like “Ready for my next adventure” or “Seeking New Opportunities.”

This created two challenges. First, it sounded a little desperate, and second, it reduced the number of characters available in your headline to tell people who you are, what you do and the value you create when you do it. This new format is a little more subtle and creates consistency across the platform for those who are in job-seeking mode. The words in your headline are important in the LinkedIn search algorithm, so you want to use exactly the right keywords to reel in those who are looking for what you have to offer. Luckily, you no longer have to waste those words by telling people you’re looking for work.

Like this Article?  Share It!    You now can easily enjoy/follow/share Today our Award-Winning Articles/Blogs with Now Over 2.5 Million Growing Participates Worldwide in our various Social Media formats below:

LinkedIn: https://www.linkedin.com/in/chris-g-laughter-b46389198/

Twitter: Follow us @ firstsunllc

Best Daily Choice: Follow the Best of FSC Career Articles/Blogs @

https://twitter.com/search?q=bestoffscblog&src=typeahead_click

Question: Want the ‘the best/current articles/blogs on the web’ on Job Search, Resume, Advancing/Changing your Career, or simply Managing People?

Answer: Simply go to our FSC Career Blog below & Type(#Jobsearch, #Resume, or #Networking) in Blog Search:  https://www.firstsun.com/fsc-career-blog/

What Skill Sets Do You have to be ‘Sharpened’ ?

Article continued …

Help people pronounce your name.

LinkedIn allows you to create a recording of your name pronunciation and attach it to your profile just to the right of your name so those who want to connect with you don’t have to guess how it’s spelled or say it and then ask, “Did I get that pronunciation right?” It can only be added in the mobile app. Here’s how it looks (and sounds) once you’ve done it.

Shine a spotlight on your best work.

LinkedIn has allowed you to add multimedia to your profile for years now, but they enhanced this feature recently. Before, you could add multimedia to the bottom of your About (and to the Experience section of your profile). Now, they’ve created a whole new section called Featured, where you can put your most relevant and up-to-date images, videos, PDFs, etc. to augment and reinforce what you say about yourself in your About. And it has been given some really important real estate, appearing in a large panel right below your About. Being a completely new element of your profile, the Featured section serves as a dynamic billboard of items you can showcase to demonstrate your brilliance. Update it regularly so it remains current and relevant.

Use more characters to tell your story.

LinkedIn also increased the character count of important elements of your profile. This allows you to be a bit more robust in telling your story. The new headline count doubled from 120 characters to 240, and the new About increased from 2,000 characters to 2,600. Of course, don’t use the new characters just because LinkedIn is giving them to you. You still need to make sure every word you include is potent and delivers value to the reader of your profile. Prioritize pithy over pompous, but use as many characters as you need to make people want to get to know you.

Stay on top of LinkedIn features and take advantage of them as soon as you learn about them. Building your brand and advancing your career in the virtual age means building a current, authentic and magnetic online profile that’s congruent with the real you.

Author:  William Arruda is a founder of CareerBlast and co-creator of BrandBoost – a video-based personal branding talent development experience.

Forbes.com | September 7, 2020