Your Career: How to Optimize your LinkedIn Profile so Recruiters Come to You…Recruiting is What sets Linkedin apart as a Business, So it’s What Users Should Focus on, Too

As a business, LinkedIn relies on Talent Solutions, the professional social network’s influential recruitment product.  In the fourth quarter of 2014, Talent Solutions brought in nearly $369 million in revenue on its own — accounting for 57% of LinkedIn’s overall revenue, according to reports.

linkedin ceo jeff weiner

LinkedIn CEO Jeff Weiner.

As Harvard Business School professor Mikolaj Piskorski explains in his book, “A Social Strategy: How We Profit From Social Media,” recruiting is what sets Linkedin apart as a business, so it’s what users should should focus on, too.

“Most of the activity on LinkedIn is recruiters going and searching through your profiles again and again and again,” Piskorski tells Business Insider. “That’s where most of the action is.” 

With that in mind, check out the below infographic from British social media consultancy LinkHumans, which explains how to optimize your profile so that recruiters come to you.

LinkedIn Infographic FINAL

Businessinsider.com |  February 25, 2015  |  Drake Baer 

http://www.businessinsider.com/linkedin-profile-optimization-2015-2